We're on the hunt for a Director, Marketing Strategy Consulting to join our organization.

Are you an experienced marketing strategist who thrives on converting tricky marketing problems into clear, compelling solutions? Do you enjoy counseling CMOs, driving the strategy behind flagship engagements and contributing to new business wins? If you've accumulated 12+ years in digital marketing and consulting, have a demonstrated history in presales and solution development, and speak both Spanish and English fluently, this role was built with you in mind

As Director, Marketing Strategy Consulting, you'll be recognized as a go-to expert spanning the entire digital marketing landscape, with particular strength in at least one specialty area and sharp insight into how AI, including AI search and GEO, is reshaping the field.

You'll guide clients throughout LATAM and beyond, elevate the caliber of our delivery work, and help construct our service offerings

You'll also team up with our growth and account leadership to craft and secure new business: driving discovery efforts, architecting solutions and taking ownership of the expert content found in proposals, RFIs, RFPs and SOWsIn this position, roughly two-thirds of your focus centers on subject matter leadership: counseling clients on marketing strategy, supervising delivery standards and developing our offerings.

The remaining third is dedicated to presales and solution design.

You'll operate in the space between a hands-on specialist and a Managing Director, Growth.

You're the expert who helps close deals, while growth and account leads manage the pipeline and commercial side of things

Ready to influence how top brands scale in an AI-powered world? Submit your application today!
Responsibilities

Serve as a dependable marketing strategy consultant, guiding CMOs and digital leadership on strategy spanning customer acquisition, retention, loyalty, personalization and brand expansion

Apply comprehensive digital marketing knowledge covering search (SEO, GEO and paid), media, content, social, CRM and lifecycle, marketing automation, eCommerce, CRO and analytics

Champion AI within marketing by clarifying how AI search, generative content and AI-powered personalization are reshaping how brands connect with and convert customers, and what action clients should take

Conduct marketing maturity evaluations spanning operating model, martech stack, data, content operations and measurement, converting results into prioritized action plans

Construct KPI frameworks, attribution models and marketing effectiveness methods linking marketing activity to tangible business results

Bridge strategy and execution by uniting specialists across search,



media, CRM, content, data and martech into a single unified solution

Develop service packages, assessment frameworks, accelerators, case studies and reusable proposal materials

Drive thought leadership efforts through publishing perspectives, speaking at industry events and webinars, and educating clients and peers on emerging marketing trends

Establish quality benchmarks, review critical deliverables and coach consultants within the delivery team

Collaborate with client partners, account and delivery managers around target accounts, identifying ways to broaden scope within existing relationships

Recognize opportunities surfacing from client signals, market shifts like AI in marketing, partner activity and assessment outcomes, converting them into fresh conversations

Cultivate trusted relationships with CMOs and Heads of Digital, eCommerce, Brand, Growth and Customer Experience, maneuvering through complex enterprise structures

Drive discovery via workshops, stakeholder interviews, maturity assessments and quick-win audits or proofs of value that pave the way for larger engagements

Evaluate opportunities with rigor, weighing need, fit, budget, timing, stakeholder access and competitive landscape, delivering a clear go/no-go call

Craft the solution by converting client challenges into a problem statement, approach, phasing, team structure, effort estimates, assumptions and success metrics

Take ownership of expert content within proposals, RFIs, RFPs and SOWs, covering solution narratives, scope, deliverables, assumptions, dependencies and acceptance criteria, contributing credentials and pricing input alongside the commercial team

Deliver and defend the solution confidently during oral presentations, executive meetings and client presentations customized for each audience

Transition smoothly to the delivery team, remaining involved as a senior advisor, monitoring client satisfaction and driving renewals and extensions

Maintain an up-to-date pipeline within CRM, document win/loss insights, and convert successful strategies into repeatable growth tactics

Requirements12+ years of background in digital marketing, marketing strategy or marketing consulting, ideally gained within an agency,



consultancy or marketing services organization6+ years spent in client-facing consulting positions, presenting and championing ideas to senior decision-makers

Comprehensive expertise spanning the digital marketing mix, covering search, paid media, content, social, CRM and lifecycle, marketing automation, CRO and analytics

Notable depth in at least one specialty area, such as SEO/GEO, performance media, CRM or marketing technology

Solid understanding of how AI and LLMs are transforming search, content and customer engagement

Commercial fluency in scoping, estimating and pricing structures such as retainer, fixed fee and time and materials, plus insight into how enterprise clients procure marketing services

Working familiarity with marketing and analytics platforms such as GA4, Looker Studio, Adobe or Salesforce Marketing Cloud, and Semrush or Ahrefs

Demonstrated history of boosting marketing outcomes, including acquisition, conversion, retention and revenue, for enterprise-level brands

Demonstrated presales and solution design background, having crafted and authored proposals, RFI/RFP responses and SOWs, and architected multi-disciplinary solutions resulting in deals won or accounts expanded

Capacity to present proof of this work during interviews, such as anonymized proposals, solution designs, SOWs or pitch materials, alongside results achieved

Outstanding storytelling, writing ability and executive presence, with skill in breaking down complex topics for non-specialist audiences

Highly self-directed and collaborative, comfortable generating momentum without relying on heavy process

Fluent in both Spanish and English (C1+ level), in writing and speech

Nice to have

Portuguese fluency, useful for supporting Brazilian clients

Practical SEO/GEO background, including experience optimizing for AI answer engines

Exposure to martech and DXP platforms such as Adobe, Salesforce, Contentful or commercetools

Experience launching a new practice or service line from scratch

Sector expertise in areas such as retail, CPG, financial services or travel

Visibility within the marketing community through talks, articles or published research

We offer

International projects with top brands

Work with global teams of highly skilled, diverse peers

Healthcare benefits

Employee financial programs

Paid time off and sick leave

Upskilling, reskilling and certification courses

Unlimited access to the Linked

In Learning library and 22,000+ courses

General career opportunities

Volunteer and community involvement opportunitiesEPAM Employee Groups

Award-winning culture recognized by Glassdoor, Newsweek and Linked

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📌 Director, Marketing Strategy Consulting (LATAM) (Argentina)
🏢 EPAM Systems
📍 Argentina