About the role

You'll own organic search and AI search for both of our brands:

- Medically Modern (medicallymodern.com): our nationwide diabetes technology business, covering CGMs, insulin pumps and supplies in all 50 states
- Medically Modern DME (medicallymoderndme.com): our durable medical equipment business, including our retail locations in New York and Colorado

We're hiring our first in-house Head of SEO & AI Search to run both, from strategy through execution, and to take them over fully from our current outside partner. This is a senior, hands-on role. You set the plan, do the work, and report results directly to our CEO.

What you'll own

- Technical SEO: site health, crawlability, indexing, Core Web Vitals, schema and site architecture
- On-page SEO and content: keyword strategy, content briefs, and optimizing service, product and education pages
- AI search (AEO, AIO and GEO): getting both brands cited in Google AI Overviews, ChatGPT, Perplexity and other answer engines
- Local SEO and Google Business Profile: managing and growing our listings for our retail locations in New York and Colorado, including reviews, posts, categories and citations
- Authority building:



earning high-quality links and mentions
- Reporting: setting KPIs, tracking rankings, traffic, AI visibility and leads, and tying the work to patient growth
- Transition: taking over SEO from an outside agency with no loss in rankings or momentum

What we're looking for

- 10+ years of hands-on SEO experience, with a record of growth you can measure
- Proven work in local SEO and Google Business Profile management
- Real, current experience with AI search optimization (AEO and GEO)
- Healthcare or other regulated-industry experience strongly preferred
- Comfortable working independently. You don't need to be managed, you need to be trusted
- Fluent written and spoken English
- Able to overlap with US Eastern business hours

Why join

- Full-time, in-house role on a fast-growing team, not an agency or contractor setup
- Real ownership: you'll build and lead the entire search function
- We build all our technology in-house, so you'll work closely with our engineering team To apply, send a short note with the best SEO or AI search win you've had and how you measured it.

📌 Head of SEO & AI Search (Buenos Aires)
🏢 Medically Modern
📍 Buenos Aires