Remoto: Teletrabajo

Hi there! We are South, and our client is looking for a Head of Growth!Note To ApplicantsEligibility: This position is open to candidates residing in Latin America.Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered.Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority.Interview Policy: The use of artificial intelligence (AI) tools during interviews are strictly prohibited.Note: As part of the final stages of the selection process, contractors may be asked to provide professional references for a reference check. If you're selected, you may also be asked to update their LinkedIn profile.About The CompanyOur client is a fast-growing fintech company transforming access to credit and financial solutions for consumers. The mission: combine data-driven decision-making, technology, and exceptional customer experiences to deliver innovative lending products and financial services.As the company scales, it is building out its growth function from the ground up and looking for a hands-on, strategic leader to accelerate customer acquisition and optimize marketing performance.About The RoleWe’re looking for a Head of Growth & Performance Marketing to own customer acquisition and marketing performance across channels. You’ll work closely with Product, Data, Risk, and Operations teams to ensure growth initiatives are aligned with business goals, while managing performance marketing budgets and leading a growth marketing team.This is a hands-on, strategic role. We’re looking for someone who can build and scale the growth function, take full ownership of ROI and business outcomes, and use data to make sound decisions quickly.Location100% remote.



Candidates must reside in South America.ResponsibilitiesGrowth Strategy & AcquisitionDevelop and execute multi-channel growth strategies to increase customer acquisition and revenueOwn performance across paid search, paid social, display, affiliate, influencer, and partnership channelsIdentify and test new acquisition opportunities to drive scalable growthBuild and optimize marketing funnels to improve conversion rates throughout the customer journeyPerformance MarketingManage monthly performance marketing budgets of $50,000+, with accountability for ROI and business outcomesLead campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, TikTok, and other digital platformsContinuously optimize campaigns to achieve CAC, CPL, and ROAS targetsImplement A/B testing and experimentation frameworks to drive performance improvementsAnalytics & ReportingEstablish growth KPIs, dashboards, and performance reporting processesAnalyze customer acquisition data and develop actionable recommendationsPartner with Product, Data, Risk, and Operations teams to align growth initiatives with business goalsUtilize tools such as Google Analytics 4, Looker Studio, Tableau, Mixpanel, HubSpot, and CRM systemsTeam LeadershipLead, mentor, and develop the growth marketing teamBuild and scale the growth function as the business growsRequirements5+ years of experience in growth, performance marketing,



or customer acquisition roles3+ years in a leadership position managing growth marketing teamsProven experience managing monthly marketing budgets of at least $50,000, with measurable success in scaling customer acquisitionStrong expertise in Google Ads, Meta Ads Manager, paid social, paid search, and conversion optimizationDeep understanding of attribution modeling, funnel analytics, and marketing performance measurementAdvanced analytical skills with the ability to translate data into strategic decisionsExperience with CRM and marketing automation platformsExcellent communication, leadership, and project management skillsResidence in South AmericaNice to HaveExperience in fintech, lending, banking, consumer finance, Insurtech, or financial servicesFamiliarity with regulated marketing environments and compliance requirementsExperience managing six-figure monthly marketing budgetsKnowledge of SQL, BI tools, and advanced audience segmentationWhat Success Looks LikeHit or exceed CAC, CPL, and ROAS targets while scaling acquisitionMaintain clear, accurate KPIs and dashboards that give the business full visibility into growth performanceRun a consistent cadence of experiments and turn the results into concrete improvementsIdentify and launch new acquisition channels that scale profitablyAlign closely with Product, Data, Risk, and Operations so growth initiatives support broader business goalsBuild a high-performing growth team and a function that scales with the businessWhat We OfferCompetitive salary and performance-based bonusOpportunity to build and scale the growth function at a rapidly growing fintech companyCollaborative, entrepreneurial, and results-oriented cultureProfessional development and leadership growth opportunitiesTechnologyGoogle Ads, Meta Ads Manager, LinkedIn Ads, TikTok AdsGoogle Analytics 4Looker Studio / TableauMixpanelHubSpot and other CRM / marketing automation platformsSQL and BI tools (preferred)#J-18808-Ljbffr

📌 Head of Growth (Córdoba)
🏢 Formulated Automation
📍 Córdoba