We're looking for a Tik Tok Shop and E-Commerce Manager to own and scale the Tik Tok Shop presence and broader e-commerce ecosystem for a fast-growing better-for-you snack brand. You will manage Tik Tok Shop end to end, run creator and affiliate programs with a direct focus on revenue, launch and optimize paid ads across multiple platforms, and expand what works on Tik Tok into Shopify, Amazon, Walmart, Faire, and other wholesale channels.

This is a senior, execution-focused role. You must come in as a Tik Tok expert with a proven track record of driving revenue through Tik Tok Shop. This is not a role for someone learning Tik Tok on the job. If you have built Tik Tok Shop into a meaningful revenue channel before, understand the full stack from creator strategy to paid ads to listing optimization, and can operate without established processes, this role is a strong fit.

Why You'll Want to Join

You will be paid in USD (bi-monthly: every 15th and 30th)

Paid Time Off in accordance with company policy
Observance of Holidays per company guidelines
100% remote setup so you can work wherever you're most productive
This role requires availability during US business hours
Own the full Tik Tok Shop and e-commerce function for a growing CPG brand with real retail traction

High-ownership role with direct accountability for revenue performance across multiple channels

What You'll Work On

Tik Tok Shop Ownership

Own Tik Tok Shop end to end including product listings, pricing, promotions, storefront management, and creator strategy




Drive revenue through both organic content and paid ads on Tik Tok
Manage and scale the creator and affiliate program with a clear focus on sales output, not just content volume

Expand successful Tik Tok strategies into other e-commerce channels as they are proven

Paid Advertising

Launch, manage, and optimize paid advertising across Tik Tok, Amazon, Walmart Marketplace, Google Ads, and other relevant channels
Monitor and improve key performance metrics including ROAS, CAC, conversion rate, and AOV

Make fast, data-driven decisions and iterate quickly based on performance

Multi-Channel E-Commerce Management

Manage and optimize product listings across Shopify, Amazon, Walmart, Faire, and other wholesale platforms for conversion and discoverability
Identify opportunities for bundling, merchandising, and pricing optimization across channels
Manage inventory flow across channels to prevent stockouts and overages

Expand learnings from Tik Tok into the broader e-commerce stack

Reporting and Performance Analysis

Analyze performance data across all channels and provide clear, actionable recommendations
Maintain consistent reporting with insights that directly inform decisions and improve results





Track and report on conversion rates, ROAS, CAC, AOV, and channel-level revenue contribution

What You Bring

Proven track record managing Tik Tok Shop with measurable, attributable revenue results
Deep expertise in Tik Tok including content strategy, creator management, affiliate programs, and paid ads
Hands-on experience scaling Tik Tok Shop from early stage to meaningful revenue
Experience managing at least one additional platform such as Amazon, Walmart Marketplace, or Shopify
Strong performance marketing background with direct experience running and optimizing paid ads
Data-driven with the ability to make fast decisions and iterate without waiting for perfect information
Comfortable operating in a fast-paced environment without established processes

Strong ownership mentality with full accountability for results

Nice to Have

Experience in CPG, food and beverage, or better-for-you consumer brands
Familiarity with Faire or wholesale e-commerce platforms
Background managing Amazon Seller Central or Walmart Seller Center independently

Experience building creator or affiliate programs from scratch rather than inheriting existing relationships

If you have built Tik Tok Shop into a real revenue channel before, know how to scale creator and affiliate programs that actually sell, and want to own e-commerce growth for a brand with strong product-market fit, this role gives you the ownership and the direct impact to do your best work.

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📌 TikTok Shop and E-Commerce Manager (Santa Fe)
🏢 Hire Overseas
📍 Santa Fe