03 nov
|
Dentsu
|
Buenos Aires
03 nov
Dentsu
Buenos Aires
Job Description
Role Overview: The Manager, Planning role is a critical junior/mid-level role, they will report directly into the Associate Director. The Manager works very closely with the onshore Manager to divide and conquer day-to-day responsibilities, strategic direction and overall being a marketing partner for the clients. The Manager must demonstrate a strong working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems. The Manager helps manage the day-to-day by assuring focus on key client objectives and communicating appropriate resource needs to meet ongoing client goals and objectives.Key:
Responsibilities:
* Experience working on one large account
* Understanding of all media channels and experience coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio etc)
* Experience with upper funnel media awareness campaigns
* Ability to coordinate with creative agencies on creative assets and accounts needs
* Ability to coordinate with multi-channel teams to design cutting-edge, strategic and thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio)
* Comfort owning and communicating directly with clients on questions/concerns and specific media initiatives
* Helps evaluate timelines and manage day to day deliverables
* Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights
* Managing a large Media Budget and Flowchart
* Drive media channel selection and be forward thinking on new opportunities
Qualifications:
* 3
- 4 years of total experience
* Relevant media planning and buying experience with specific digital focus
* English Language proficiency for email and verbal client communication
* Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.
* Hands on experience with media planning and/or activation across the following channels: Paid Search, Paid Social, Programmatic, Native, Video, CTV/OTT, etc.) and traditional (TV, Print, OOH, etc.)
* Thrives in a fast paced, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum
* Strong analytical skills, ability to relate results to client business objectives
* Strong project management skills.
* Excellent communication and negotiation skills.#LI-CA2
Location:
Buenos AiresBrand:IprospectTime Type:全职Contract Type:永久
📌 Manager, Planning (Buenos Aires)
🏢 Dentsu
📍 Buenos Aires