30 oct
|
Vive Health
|
Buenos Aires
30 oct
Vive Health
Buenos Aires
About us:
Let's Live Better!
Vive Health is a growing company that provides high-quality and affordable medical equipment. We strive to separate from the pack and become your trustworthy and affordable online medical equipment store; providing products that you’d be proud to use yourself, and give to your loved ones or patients.
At Vive Health, we are dedicated to enhancing the lives of our customers. Our focus is on providing support for individuals recovering from injuries, managing their health, or caring for loved ones. We strive to empower them with the tools and resources they need to feel confident and in control of their well-being.
We are committed to helping you live better. As a Top 50 Amazon seller in the USA, we have designed and developed multiple specialty brands to demonstrate our commitment to supplying you with the very best product options
About the role:
Own B2B email marketing at Vive Health, from strategy and design to execution and measurable improvement. Your scope includes promotional emails, product launches, automated sequences, and transactional emails. If it involves B2B email, you will be the person responsible for making it better.
You will work with the B2B Marketing Director and Manager, bringing the expertise to recommend priorities, challenge existing approaches, and drive improvements without waiting for detailed instructions. We expect you to contribute specialist knowledge, take the lead on email optimization, and build and launch the work yourself.
What You Will Own
- Strategy and optimization: Identify opportunities to grow sales, website signups, and conversions through email. Set priorities, propose tests, and use results to decide what to improve next.
- Email design and copy: Create polished, visually appealing emails with clear messaging, strong calls to action, and layouts that work across devices. Own one-off promotions, product announcements, and other B2B campaigns from concept to launch.
- Sequences and automation: Build and optimize multi-step journeys for lead nurturing, onboarding, sample follow-up, repeat purchases, and re-engagement. Manage segmentation, triggers, timing,
branching, and exit rules.
- Transactional emails: Manage, design, and update customer-facing transactional emails. Keep information accurate, layouts clear, and messaging consistent with the brand, coordinating technical changes with IT when needed.
- Performance and testing: Monitor sales, conversions, website signups, opens, clicks, replies, and deliverability. Test audiences, content, offers, design, and timing. Explain what changed, what the results mean, and your next recommendation.
- Campaign operations: Manage the email calendar, list health, suppression rules, and launch checks. Coordinate with sales, product, design, and IT; follow up on dependencies and maintain reliable documentation.
What You Bring
- Demonstrated experience owning email campaigns and improving results, with examples of your decisions and their impact.
- Strong email design and English copywriting skills. You can turn product information into a clear, compelling email and explain your choices.
- Hands-on experience building campaigns, segments, and automated flows in Klaviyo, or strong comparable platform experience and the ability to become proficient in Klaviyo quickly.
- A solid foundation in sequence design, lifecycle marketing, A/B testing, personalization, deliverability, and email consent and unsubscribe practices.
- Proficiency using AI tools in daily marketing work—for research, campaign ideas, copy development, variations, and analysis. You can guide the tools, improve their output, and verify accuracy while maintaining brand voice.
- Independent judgment, organization, and follow-through. You can identify what matters, recommend an approach, and deliver without someone managing each step.
- B2B product marketing,
transactional email management, basic HTML email editing (with or without AI), and CRM experience are valuable additional strengths.
What Early Success Looks Like
- Understand our customers, products, email program, and performance baseline.
- Identify the highest-priority opportunities and present an actionable improvement plan.
- Launch agreed campaigns or updates, measure the results, and use what you learn to guide the next round of improvements.
Our Culture: High Standards, Real Ownership
B2B Marketing is a team of high achievers. We move quickly, take our work seriously, and expect every person to contribute at a high level. You should be comfortable owning a demanding area of responsibility and raising the standard of the work around you.
- Deliver quality at speed. Meet commitments, check your work, and keep improving. Being busy is not the same as producing useful results.
- Manage yourself. Organize your workload, recommend priorities, and follow through without repeated reminders or daily micromanagement.
- Own problems and solutions. Raise risks early, ask for help when needed, and actively resolve blockers. Accountability includes communicating clearly when a deadline or result is at risk.
- Keep learning. Use AI and other tools effectively, seek feedback, and bring better ideas to the team. We support development through company-funded, role-specific training.
We enjoy working together, but our expectations are serious. This role suits someone who finds high standards motivating and takes pride in improving results, not someone who needs a manager to decide every next step.
How to Apply
Submit your resume and one email campaign or sequence example. Briefly explain the audience, your contribution, the decisions you made, and the results. Anonymized examples are welcome. Include a short description of how you use AI in your work and confirm that you can work the stated Eastern Time schedule.
Candidates who advance after an interview will complete a practical assessment.
Visit our website at www.vivehealth.com to learn more.
📌 Email Marketing Specialist (Buenos Aires)
🏢 Vive Health
📍 Buenos Aires