Creative Strategist (Paid Ads) | U.S. DTC Performance Marketing Agency
A fast-growing performance marketing agency is looking for a Creative Strategist who can turn insights into ad concepts that actually convert.
You'll lead creative testing and direction across multiple eCommerce accounts, helping brands scale through sharp strategy, structured experimentation, and content that performs as good as it looks.
This is a fully remote , full-time position for candidates located in the U.S. or Canada, adecuado for someone who loves blending creative instincts with performance thinking.
You'll work closely with creators, editors, designers, and account managers to develop, test, and scale winning ads across Meta, TikTok, and other paid social channels.
If you're the kind of person who loves digging into performance, spotting patterns, and translating them into clear creative direction -this role is for you.
About the Role
A fast-growing performance marketing agency is looking for a Creative Strategist who can turn insights into ad concepts that actually convert.
You'll lead creative testing and direction across multiple eCommerce accounts, helping brands scale through sharp strategy, structured experimentation, and content that performs as good as it looks.
This is a fully remote , full-time position for candidates located in the U.S. or Canada, ideal for someone who loves blending creative instincts with performance thinking.
You'll work closely with creators, editors, designers, and account managers to develop, test, and scale winning ads across Meta, TikTok, and other paid social channels.
If you're the kind of person who loves digging into performance, spotting patterns, and translating them into clear creative direction -this role is for you.
What You'll Do
You'll own the full creative strategy loop: hypothesis → test → learn → scale.
Lead creative strategy and testing for 3–5 eCommerce brands across Meta, TikTok, and other paid social platforms




Develop data-backed creative hypotheses , plan structured tests, and iterate quickly to scale winners
Write clear, actionable creative briefs for creators, editors, and designers—providing precise direction from hook to CTA
Review ad performance and creative metrics to identify winning angles, patterns, and next-round opportunities
Partner with Account Managers to connect creative insights to campaign KPIs and client reporting
Maintain a high creative bar while ensuring consistent weekly output
Keep production moving fast without sacrificing clarity or quality
What We're Looking For
You're a creative thinker who can also speak fluent performance.
1–3 years of experience developing, optimizing, or directing paid social creative (ideally in eCommerce)
Proven track record of creative that drives measurable results (CTR, CVR, CPA, ROAS, etc.)
A strong portfolio of paid social creatives , especially UGC-style ads for platforms like TikTok and Meta
Strong grasp of paid social creative fundamentals: copy, hooks, framing, pacing, structure, and storytelling
Comfortable working with UGC creators, editors, and designers—and giving clear feedback
Analytical mindset: you can turn performance data into specific creative next steps
Excellent communication, organization, and timd y compromiso profesional.
**Educación/Experiencia:**- Título universitario en Ingeniería Mecánica, Electromecánica, Industrial, Electrónica o carreras afines.
- Experiencia laboral relevante de nivel inicial a intermedio en soporte técnico, ingeniería de servicio, confiabilidad o áreas relacionadas.
- Experiencia previa en funciones técnicas orientadas al cliente será considerada una ventaja.
- La posición puede requerir autorizaciones o licencias asociadas a regulaciones de exportación o cumplimiento normativo.
**Job** Service**Organization** Cummins Inc.
**Role Category** On-site with Flexibility**Job Type** Exempt - Entry Level**ReqID****Relocation Package** No**100% On-Site** No
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