Research & Strategy Analyst - Performance Marketing Agency | Remote (LATAM)
Our client is a marketing agency that partners with higher education institutions to grow enrollment and improve marketing performance.
Their consulting practice works alongside university and college partners to diagnose challenges, evaluate opportunities, and develop strategies that drive measurable outcomes.
Company Overview
Our client is a marketing agency that partners with higher education institutions to grow enrollment and improve marketing performance.
Their consulting practice works alongside university and college partners to diagnose challenges, evaluate opportunities, and develop strategies that drive measurable outcomes.
Your Role
This is a production role: you own the research, the data, and the drafts that make every engagement possible.
On more defined, repeatable engagements, you run the process nearly end to end.
On more complex strategic projects, you own the research and synthesis layer and hand over findings organized well enough to become the foundation of the final recommendation.
You'll:
Conduct market and competitive research across a portfolio of client engagements
Audit client and competitor marketing experiences: websites, email, and inquiry flows
Pull and analyze data from third-party research platforms to support audience segmentation and market sizing
Build first-draft reports and strategic documents from research briefs and defined templates
Manage timelines across multiple concurrent engagements, coordinating inputs from internal teams
QA every deliverable for accuracy, formatting, and completeness before it reaches leadership
You Bring:
3 to 5 years of experience in marketing, research, or an agency environment
Strong written English, comfortable producing structured, professional reports and presentations
Experience pulling and working with data from third-party research platforms or databases
Experience conducting market research, competitive analysis,g some built around well known public figures.
The team has grown from around 10 to 20 people over the past year and expects to double again in ****.Your RoleThis role splits evenly across three connected pieces of the account: creative strategy, Meta ads management, and client communication, each carrying roughly a third of the job.
You will research what an audience actually responds to, turn that research into ad creative and copy,



manage the campaigns that run it, and explain the results to the client in plain terms.You'llResearch audience pain points, objections, and desired outcomes through Reddit threads, reviews, competitor ads, and social listeningBuild persona profiles and identify the angles that will resonate with each audienceWrite hooks, scripts, and body copy that drive engagement and conversionsDirect creative production, including shot selection and visual storytelling, while keeping brand consistencySet up and manage Meta ad campaigns, from audience targeting to budget allocationRead CPM, CTR, conversion rate, and CPA/CPL to identify which creative is winning and whyTranslate performance data into recommendations the client can act onLead client meetings, set the agenda, and keep documentation current between callsYou BringStrong copywriting, the kind that reads like it was written for the person scrolling, not for the clientA habit of studying ads while scrolling and reverse-engineering what makes a campaign workWorking knowledge of core ad metrics: CPM, CTR, CVR, CPA/CPLComfort driving your own projects: telling us what you are doing, why, and how you would solve a roadblock if one comes upConfidence leading client relationships and strategy conversations, not just supporting themWhat's OfferedCompetitive base compensation plus performance-based incentives; compensation based on experience, share your target rangeRemote-first, adaptable scheduling; you do not need to be based in New York, just somewhere in PST, CST, or ESTDirect work with premium e-commerce and personal brands, including some built around public figures with large audiencesA team culture built on entrepreneurial initiative, currently around 20 people and growing after doubling in the past yearGoogle Ads Media Buyer / Growth Strategist (Remote)Cordoba Sweat Pants AgencyHoyEveryone can run a search campaign.
Almost nobody can tell you whether it worked.That is the whole job.Google will happily show you a 6x ROAS built almost entirely out of people who already knew your client's name.




It will auto apply assets you did not ask for.
It will report a number that makes a client feel great and tells you nothing about whether you grew the business.So we do not hire people to manage Google Ads.
We hire marketers who can tell the difference between demand they created and demand they harvested, and who can prove it to a client's face.At Sweat Pants Agency we work with around 50 DTC and eCommerce brands, 20 to 25 of them on paid media.
We spend $6 to $9M a month on Meta and $1 to $2M a month on Google.
We are the only agency behind two INC #1 fastest growing brands, both from zero.You would own a set of our Google accounts end to end.Here is what "end to end" actually means.You are the account manager.
We do not have any.
You talk to the client directly.
You write the updates, you run the calls, and you defend the call you made.
The reason we do it this way is ownership.
When you are the person answering for the account, it is your result, not somebody else's summary of your result.You own the whole funnel, not the campaign.
Feed and Merchant Center, search and Shopping and PMax, Demand Gen and YouTube, the landing page, and the conversion tracking underneath all of it.
If the feed is why Shopping is starving, that is yours.
If the page is why the clicks do not convert, that is yours too.
Our team ships advertorials, comparison pages, and PDPs in Claude Code, deploys them to Vercel, points a subdomain at them, and tests them live before anything touches the client's Shopify theme.You are expected to have an opinion about attribution and to defend ours a week), with flexibility inside U.S. time zones
Competitive compensation based on experience and scope, paid weekly in USD as a contractor
Real ownership over the research and drafts that shape client recommendations, not just execution of someone else's outline
20 days of PTO a year, covering holidays, sick time, and regular time off combined, plus a computer and starter equipment provided
A team that hands you ambiguous research questions and trusts what you bring back
Interview Process:
1. Intro call on your research and writing background2.
Research and writing exercise: structuring a sample brief into an organized draft3.
Team interview on collaboration and communication style4.
Final interview with leadership
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📌 Remote Research & Strategy Analyst - Own The Findings (Buenos Aires)
🏢 Atomic Hr
📍 Buenos Aires