Data & Analytics Manager - Remote | LATAM | Performance Marketing for UniversitiesA mission-driven performance marketing agency is hiring a Data & Analytics Manager to lead reporting, analytics strategy, and performance insights across higher education and nonprofit partners.
This role is centered on transforming complex marketing and CRM data into clear, actionable insights that help teams make smarter decisions and improve campaign performance.You'll work closely with Paid Media, Account Services, Leadership, and external partners to build dashboards, identify trends, improve reporting systems, and support strategic marketing decisions through data.This is a remote role, paid in USD, with compensation based on experience and scope.About the RoleA mission-driven performance marketing agency is hiring a Data & Analytics Manager to lead reporting, analytics strategy, and performance insights across higher education and nonprofit partners.
This role is centered on transforming complex marketing and CRM data into clear, actionable insights that help teams make smarter decisions and improve campaign performance.You'll work closely with Paid Media, Account Services, Leadership, and external partners to build dashboards, identify trends, improve reporting systems, and support strategic marketing decisions through data.This is a remote role, paid in USD, with compensation based on experience and scope.About the AgencyThis agency works exclusively with universities and nonprofit organizations — partners doing work that improves communities and expands opportunity.Their mission is simple:To build a better agency for organizations building a better world.They combine sharp strategy, creative excellence, and data-driven execution to drive meaningful outcomes like enrollments, applications, inquiries, donations, and awareness.The culture is built around high ownership,



strong collaboration, and continuous improvement.
They care deeply about both results and relationships — internally and externally.What You'll DoBuild and maintain dashboards and reporting systemsAnalyze marketing and CRM data to identify trends and opportunitiesMonitor campaign performance and provide actionable insightsSupport conversion tracking and data accuracy across platformsCollaborate with Paid Media, Account Services, and Leadership teamsHelp improve analytics processes and reporting operationsResearch new tools and solutions to support growthWhat We're Looking For5+ years of analytics or marketing data experienceStrong reporting, dashboard, and data visualization skillsExperience with marketing KPIs and lead generation reportingFamiliarity with CRM systems like Salesforce, Hubspot, or SlateAnalytical, organized, and solutions-oriented mindsetStrong communication and collaboration skillsComfortable working in fast-paced agency environmentsNative or near-native English fluencyBonus PointsExperience in higher education marketingExperience with Paid Media or SEO performance reportingExposure to CRO (conversion rate optimization) initiativesExperience managing analysts, contractors, or anagement, and cross-cultural communication skills.
Excellent planning, organizational, and risk‐management capabilities.
Proficiency in program management tools (MS Project, Primavera, or equivalent) and reporting platforms.
Strong written and verbal communication in Spanish and English.
Sound judgment, problem‐solving ability, and resilience in complex, high‐visibility environments.
Preferred / Advantageous
Prior experience operating in Central America.
Familiarity with ESG frameworks, social performance standards (IFC PS, ICMM), and community development programs.
Experience interacting with public‐sector counterparts and multilateral institutions.
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📌 Performance Marketing Manager (Juan José Castelli)
🏢 Dev.Pro
📍 Juan José Castelli