Technical SEO Lead | Remote for U.S.-Based Higher Education Marketing AgencyOur client is a performance marketing agency specializing in mission-driven organizations across higher education and nonprofit sectors.
They combine strategy, creative, and data-driven execution to help universities and organizations achieve measurable growth in enrollments, applications, inquiries, and awareness.Your RoleAs Technical SEO Lead, you'll be the technical SEO expert across a portfolio of higher education partner accounts.
Your work improves their visibility in traditional search, answer engines, and generative AI search.The role has two sides.
The first is technical SEO: you find the issues that affect rankings and traffic, write specs developers can act on, and follow through until fixes are live.
The second is building Claude-based tools and workflows that reduce manual work in audits, reporting, QA, and content production.
That way the team spends its time editing and reviewing rather than starting from scratch.You'll work alongside the SEO Lead and support the Executive Director of SEO.You'llLead technical SEO across client accountsRun technical audits covering crawlability, indexation, site architecture, internal linking, Core Web Vitals, structured data, redirects, and broken linksPrioritize issues by impact and effort, and defend those callsWrite dev-ready specs for web developers and client teams, then follow through until fixes are releasevals, promotions, and what the feed does to Shopping and PMax delivery.Own the tracking.
GA4, GTM, Shopify goal imports versus a raw Google Ads tag, enhanced conversions,



offline conversion imports for the lead gen accounts.
When the numbers do not reconcile, you are the one who finds out why.Diagnose the bottleneck, then go fix it.
Creative, offer, AOV, landing page, checkout, tracking.
Nobody is going to reassign it to another team.Build the things the account needs.
Landing pages, scripts, reporting, whatever removes the constraint.
We are heavy AI users and we expect you to build, not just prompt.You are a fit ifYou have done this with real money.
Hands on Google Ads at meaningful spend on DTC and eCommerce, with results you can walk us through: CPA, ROAS, revenue, and what you actually changed to get them.
Shopping and PMax specifically, not just search.You are fluent in the whole stack , not one campaign type.
Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, GTM.
Bing is a nice to have.You are AI native, and you build.
This is a requirement, not a bonus.
You should already be using Claude or equivalent as a working tool rather than a novelty, and you should be able to build and ship a landing page with it.You can communicate your ideas in English at a native or near native level.
You will be in front of clients constantly.




You need to explain your thinking clearly, sell an idea on its merits, push back when a client is about to force the account into mediocrity, and raise a problem before it becomes a fire.
This matters as much as anything else on this list.You are skeptical of your own numbers.
You would rather run the holdout than protect the dashboard.You can work US Eastern business hours for client calls.
Where you live is up to you.Bonus: you have built or operated your own Shopify store, or you have run Meta at spend too.You are not a fit if"That was not my role" is in your vocabulary.
It is the fastest way to end an interview here.
If the feed was the problem on an account you ran, you should have done something about the feed.You want to be told what to do this week.You need a ticketing system to know what matters.You quote blended ROAS as if it settles the question.Why this role is excitingThis is not a maintenance job.
You would have real influence over how we run Google across the agency.You will work on real brands with real budgets.
We test aggressively.
We learn quickly.
We build frameworks that scale.You get trust on day one.
You get a lot of autonomy.
Some people thrive with it.
You will get feedback fast either way, and if you make it through the first 30 days you will probably be here for a long time.
Our retention on this team is very good and that is not an accident.You will grow into senior strategy.
We want people who want more responsibility.
If you perform, you will grow.Hoy
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📌 Seo Lead (Neuquén)
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📍 Neuquén