Senior Data Scientist – Marketing Analytics & Advanced Measurement (Global CoE)
CSA, the data consultancy within Havas Media Group, is seeking a
Senior Data Scientist
to join our
Global Center of Excellence (CoE)
.
This is a pivotal role focused on
marketing analytics and advanced measurement
—including methodologies like
Marketing Mix Modeling
,
Attribution Models
, and
incrementality testing
.
As part of our global team, you will support markets across all regions, collaborating with consultants, analysts, and product leads.
You won't be alone, our CoE operates as a highly collaborative unit, but you will serve as a
technical owner
for specific engagements, ensuring our modeling work is rigorous, scalable, and aligned with CSA standards.
Key Responsibilities
Act as the
technical referent
for marketing measurement projects across global markets, guiding implementation within established CSA frameworks.
Translate business needs into robust analytical solutions in collaboration with consultants and product teams.
Support the technical design, execution, and interpretation of models such as MMM, Advance digital Attribution models, and geo-lift tests.
Contribute to model deployment and integration into CSA's web-based platforms, in collaboration with product and data engineering teams.
Ensure consistency and quality across deliverables, promoting repeatable and privacy-first methodologies.




Represent CSA's technical capabilities in internal conversations and client-facing discussions.
Help maintain a knowledge-sharing culture across the CoE, and mentor junior team members when appropriate.
Requirements
A strong technical background, ideally with experience in
statistics, econometrics, marketing analytics, or media measurement
.
3-5 years of experience
working on analytics or measurement projects, with hands-on work in MMM, attribution, or experimentation.
Proficiency in
Python
(e.g., pandas, scikit-learn, statsmodels);
SQL
is required.
Familiarity with
causal inference
,
time-series modeling
, and
regression analysis
.
Experience working with media, CRM, or e-commerce datasets.
Excellent communication skills in English, both written and verbal.
Comfortable working in distributed, remote, and cross-functional teams.
Nice to Have
Experience with MMM libraries (e.g., Robyn, Meridian, LightweightMMM).
Exposure to cloud environments (e.g., GCP, BigQuery).
Bayesian background.
Why Join Havas
Be part of a
collaborative integral CoE
shaping the future of marketing analytics.
Contribute to innovative, high-impact projects with major clients worldwide.
Work in a culture that values rigor, creativity, and continuous learning.
Flexible work arrangements and a focus on work-life balance.
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📌 Senior Data Scientist (La Pampa)
🏢 Havas Media Network
📍 La Pampa