Senior Media & PR Specialist – LATAM

Location:
Argentina We’re looking for an experienced communications professional to strengthen our media presence, brand reputation and local communications across Spanish-speaking Latin America. This is a senior individual contributor role with regional ownership and a strong focus on execution. You’ll build media relationships, create compelling Spanish-language content, manage online reputation and represent the company at selected events. You’ll also work with global teams to adapt campaigns for local audiences and support regional marketing initiatives. What you’ll do
• Build and maintain relationships with journalists, editors and media outlets across financial, business, technology and mainstream media in LATAM.
• Identify and pitch relevant stories, secure media opportunities, and coordinate interviews, briefings and executive comments.
• Write and edit Spanish-language press releases, articles, talking points, interview materials and other PR content.
• Translate and adapt English marketing communications into natural, culturally relevant Spanish across websites, campaigns, social media, email and event materials.
• Manage Spanish-language online reputation, monitor brand sentiment and coordinate responses to sensitive issues with Social Media, Customer Support and Compliance.
• Represent the company at industry events, media gatherings, networking opportunities and sponsorship activities.
• Support regional campaigns, partnerships and brand activations, coordinating with agencies, vendors and global teams.
• Contribute to regional communications plans and PR calendars,



using local market insights and competitor monitoring to identify opportunities. What you’ll bring
• 5+ years of experience in public relations, media relations, corporate communications, brand communications or a closely related field.
• Proven experience building relationships with journalists, media outlets and external stakeholders.
• Excellent written and spoken Spanish and English, with strong writing, editing and storytelling skills.
• The ability to adapt English marketing content into high-quality Spanish, with an understanding of cultural and language differences across LATAM.
• Confidence working with journalists, senior stakeholders or partners, and representing a brand at events.
• Strong understanding of digital media and online reputation management, with sound judgment around sensitive communications.
• The ability to independently manage projects from concept through execution and collaborate across teams and time zones.
• A practical, flexible approach and willingness to support broader regional marketing activities.
• A background in Forex/CFD trading, fintech, financial services, investment, brokerage or crypto.




• An established media network and experience managing PR across multiple Spanish-speaking LATAM markets.
• Experience with reputation management, sensitive communications, executive interviews or thought leadership.
• Familiarity with media monitoring, social listening, digital PR or SEO-driven PR.
• Experience supporting sponsorships, major events or integrated marketing campaigns. What Success Looks Like In this role, success means becoming a trusted communications and marketing representative for the brand across Spanish-speaking LATAM. You will:
• Build meaningful and sustainable relationships with key journalists and media outlets across LATAM.
• Increase the quality, relevance and consistency of earned media coverage.
• Develop compelling Spanish-language stories that resonate with local audiences rather than simply translating general communications.
• Ensure global English marketing communications are effectively and naturally localised for Spanish-speaking audiences.
• Strengthen the company's Spanish-language online reputation and overall brand credibility.
• Identify and address potential reputation risks before they develop into larger issues.
• Create stronger connections between regional campaigns, sponsorships, events and media opportunities.
• Provide reliable hands-on support for local marketing activities and regional initiatives.
• Become a trusted external representative of the company across relevant LATAM markets.
• Build a scalable media, communications and localisation framework that supports the company's long-term growth across Latin America.

📌 Sr. Media (Argentina)
🏢 PU Prime
📍 Argentina