15 oct
|
Endava
|
Buenos Aires
15 oct
Endava
Buenos Aires
Job Description
The Senior Social Media Specialist is responsible for leading Endava's online social media strategy, working closely with the North America and Latin America regional teams.
The role also owns community engagement, employee advocacy and social listening activities, helping strengthen Endava’s brand reputation, foster meaningful conversations, and generate actionable insights that support both Business-to-Consumer (B2C) and Employer Branding strategies. The specialist monitors audience sentiment, identifies engagement opportunities, escalates reputational risks, and translates community and social listening insights into recommendations that improve content performance and audience engagement across the region.
Responsibilities may evolve depending on business priorities, platform developments and the maturity of the employee advocacy and social listening programmes.
Key Responsibilities
- Execute and optimize social media strategy across North America (NA) and Latin America (LATAM), aligning campaigns with business objectives and regional priorities.
- Partner with regional and business stakeholders to understand communication needs, business goals, and audience engagement opportunities.
- Develop, manage, and publish social media content and campaign plans across multiple platforms using social media management and automation tools.
- Support both organic and paid social media initiatives, including campaign setup, execution, and performance monitoring.
- Monitor, analyze, and report on social media performance using analytics tools, providing recommendations based on KPIs, audience insights, and campaign outcomes.
- Collaborate with cross-functional teams including Marketing, Employer Branding, PR, Content, and Design to deliver engaging and brand-consistent social media content.
- Define and manage community engagement strategies, including monitoring and responding to comments, direct messages, mentions, and tagged content in line with brand gui
📌 Senior Social Media Specialist (Buenos Aires)
🏢 Endava
📍 Buenos Aires