Remote, Chile or Argentina
Wheel the World is the general standard for verified accessibility in travel. We verify destinations and properties on site, we publish the proof where travelers search, and a community of more than 250,000 people validates it by traveling.
We are looking for the person who will own demand, B2B and B2C: the campaigns that generate it, the data that explains it, and the site conversion that captures it.
What you will answer for
- The volume of qualified demand we generate every month, B2B and B2C, and what it costs
- The return on the media investment: CPM, cost per result, and what each channel actually delivers for what we put into it
- The inbound demand that feeds our B2B pipeline
?️ What you will do
- Run our performance channels end to end, across Meta, Google and YouTube: structure, budget, audiences, creative briefing and weekly optimization
- Run the lead capture campaigns inside our clients' accounts
- Generate B2B demand for the destinations and properties we work with, alongside the content team
- Read GA4 and Search Console to diagnose the funnel and interpret it, not just report it
- Raise conversion on wheeltheworld.com , for leads and for bookings
- Run email and the newsletter alongside the content team
✅ What we are looking for
- Real command of performance and of how digital channels work, with budget you have managed and a cost per result you have answered for
- The ability to read data and reach a conclusion that can be executed
- Writing and reading English: we work with clients in the United States and the team's reporting is in English
- Proactivity: this role owns a number from day one
- A genuine interest in technology and in AI applied to the work
⭐ Nice to have
- Measurement implementation, GTM, and events
- Understanding of CRM and email marketing
- Fluent spoken English
Benefits
Besides all the benefits of working in an Impact Company with an enthusiastic and international team, you'll have the chance to con
📌 Demand & Performance Marketing Manager (Buenos Aires)
🏢 Wheel the World
📍 Buenos Aires
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