13 oct
|
Content Creators
|
Buenos Aires
13 oct
Content Creators
Buenos Aires
Join Hire Hangar and work with fast-growing global companies while building a long-term career.Job Title: Marketing Manager (BPO)Location | Remote Time Zone | ESTRole OverviewWe are seeking an experienced Growth Marketing Manager to lead marketing strategy and execution for a business process outsourcing (BPO) company.
This is a full-time role requiring direct experience marketing a BPO itself, not a BPO's clients.
The idóneo candidate is strategic, hands-on, and comfortable owning both brand and demand generation efforts in a fast-paced, service-based environment.Key ResponsibilitiesDevelop and execute marketing strategy for the BPO's own brand, services, and growth goalsPlan, launch, and manage paid campaigns on Meta Ads (Facebook and Instagram) and Google Ads (Search, Display, and YouTube)Set up audience targeting, retargeting, and lookalike audiences to reach decision-makers and generate quality leadsCreate and A/B test ad copy, creatives, and landing pages to improve conversion ratesManage ad budgets and bidding strategies, and optimize campaigns to lower cost per lead and improve ROASSet up and maintain conversion tracking using Meta Pixel, Google Tag Manager, and Google Analytics 4Oversee content creation, brand messaging, and positioning across digital channelsManage social media presence, website content, and email marketing initiativesCollaborate with sales and leadership to align marketing efforts with business development goalsTrack and report on marketing KPIs, campaign performance,
and ROIManage relationships with external vendors, agencies, or freelancers as neededRequired QualificationsDirect experience working as a Marketing Manager for a BPO company itself (marketing the BPO's own services, not client campaigns) (non-negotiable)Proven experience managing ads and/or general marketing strategy in a BPO or outsourcing industry settingHands‐on experience running and optimizing Meta Ads and Google Ads campaignsStrong written and spoken English with a clear, professional, business‐facing communication styleAbility to manage multiple marketing initiatives and campaigns simultaneously with strong attention to detailMust have prior remote work experience, be fluent with remote collaboration tools and platforms (such as Slack, Zoom, Google Workspace, Asana, or similar), and have ideally worked with US or UK-based companies.
Applications without this experience will not be considered.Preferred QualificationsExperience at a well-established BPOExperience with LinkedIn Ads for B2B lead generationFamiliarity with marketing automation tools and CRM platformsExperience building employer branding or recruitment marketing campaigns for a BPOTools & TechnologyMeta Ads Manager and Meta Business SuiteGoogle Ads, Google Analytics 4, and Google Tag ManagerLinkedIn AdsCRM and/or marketing automation toolsGoogle WorkspaceSlack, Zoom, and other remote collaboration toolsWe connect top talent with vetted employers, competitive pay, and real growth opportunities.
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📌 Growth Marketing Manager - Bpo Hire Hangar · Usd 36K/Yr Buenos Aires, Argentina +10 More Workplace 11 Hours Ago
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