We are seeking an AI-native Creative Strategist to own the creative-to-performance loop across paid social and paid media.
This role sits between data and creative output, analyzing what's working, identifying winning angles, and directing the next round of ad creative.
You'll work across Meta, TikTok, and Google, using AI tools to produce at 3-5x the speed of a traditional creative team.Key ResponsibilitiesAnalyze paid media performance data to identify winning creative patterns.Develop and manage a structured creative testing framework.Write creative briefs informed by data that designers and video editors can execute on.Produce ad copy (hooks, scripts, headlines, CTAs) across Meta, TikTok, and Google.Create static ad concepts in Canva or Figma and edit UGC and short-form video.Run ***** creative variations per week using AI-accelerated production workflows.Use AI tools daily for copy iteration, concept mockups, and competitive research.Build and maintain custom AI workflows, including prompt templates for ad copy by platform.Collaborate with performance marketers, designers, and video editors.Stay current on platform-specific creative best practices.Requirements3+ years experience in creative strategy,



paid social, or performance creative rolesDemonstrated ability to analyze campaign data and translate insights into creative directionExperience with Meta Ads Manager, TikTok Ads Manager, and/or Google AdsStrong ad copywriting skills across platformsProficiency in Canva or Figma for static ad productionBasic video editing skills (CapCut, Premiere, or equivalent)Daily, active use of AI tools for creative productionDemonstrated ability to produce high volumes of creative output ****** variations per week) using AI-accelerated workflowsExperience writing creative briefs and managing creative feedback loopsStrong understanding of creative testing methodologies and performance metricsAbility to work during U.S. work hours (PT/ET)Competitive USD payHealth insurance stipendWFH stipendEducation stipendCo-working membershipTraining modules accessAnnual performance review10 PTO days per yearWe are open to full-time candidates from Latin America and the Philippines.
This is an opening for future consideration with one of our amazing clients.
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📌 Creative Strategist (Santa Fe)
🏢 GrowthPair
📍 Santa Fe