Coopervision is seeking a Tracking Specialist (GTM) to own the web analytics and pixel deployment across multiple education-focused campaigns. You’ll implement tracking in Google Tag Manager, manage data layers, and ensure accurate data from click to CRM entry, in a remote, async-friendly environment.
You’ll work with GA4, user privacy protections (GDPR/CCPA), and cross-team partners to keep measurement trustworthy, scalable, and transparent as the agency grows its education and nonprofit