Job Description:Role Overview: The Manager, Planning role is a critical junior/mid-level role, they will report directly into the Associate Director. The Manager works very closely with the onshore Manager to divide and conquer day-to-day responsibilities, strategic direction and overall being a marketing partner for the clients. The Manager must demonstrate a strong working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems. The Manager helps manage the day-to-day by assuring focus on key client objectives and communicating appropriate resource needs to meet ongoing client goals and objectives.Key: Responsibilities:* Experience working on one large account* Understanding of all media channels and experience coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio etc)* Experience with upper funnel media awareness campaigns* Ability to coordinate with creative agencies on creative assets and accounts needs* Ability to coordinate with multi-channel teams to design cutting-edge,
strategic and thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio)* Comfort owning and communicating directly with clients on questions/concerns and specific media initiatives* Helps evaluate timelines and manage day to day deliverables* Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights* Managing a large Media Budget and Flowchart* Drive media channel selection and be forward thinking on new opportunitiesQualifications:* 3 - 4 years of total experience* Relevant media planning and buying experience with specific digital focus* English Language proficiency for email and verbal client communication* Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.* Hands on experience with media planning and/or act
📌 Manager, Planning (Buenos Aires)
🏢 Merkle Italia
📍 Buenos Aires
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