Creative Strategist (Paid Ads) | U.S. DTC Performance Marketing Agency
A fast-growing performance marketing agency is looking for a
Creative Strategist
who can turn insights into ad concepts that actually convert.
You'll lead creative testing and direction across multiple eCommerce accounts, helping brands scale through sharp strategy, structured experimentation, and content that performs as good as it looks.
This is a
fully remote
,
full-time
position for candidates located in the
U.S. or Canada
, ideal for someone who loves blending creative instincts with performance thinking.
You'll work closely with creators, editors, designers, and account managers to develop, test, and scale winning ads across Meta, TikTok, and other paid social channels.
Job Overview
Own the full creative strategy loop: hypothesis → test → learn → scale.
Lead creative strategy and testing for
3–5 eCommerce brands
across Meta, TikTok, and other platforms.
Develop
data-backed creative hypotheses
, plan structured tests, iterate quickly to scale winners.
Write
clear, actionable creative briefs
for creators, editors, designers—providing direction from hook to CTA.
Review ad performance and creative metrics to identify winning angles, patterns, next-round opportunities.
Partner with Account Managers to connect creative insights to campaign KPIs and client reporting.
Maintain a high creative bar while ensuring consistent weekly output.
Keep production moving fast without sacrificing clarity or quality.
Key Responsibility Areas:
Creative Strategy: Define winning beliefs & angles, map into archetypes, align with Creative Strategy OS.
Testing Roadmap:



Plan what we test next (angles, archetypes, formats), aligned with MB & DOP priorities.
Pipeline Management: Create creative requests, manage status inside the Creative Pipeline, coordinate with Edit Crew.
Asset Management: Maintain dossiers, IDs, folders, creative trackers so nothing lost or duplicated.
Creative Reporting: Deliver insights for internal optimization notes and client-facing reports.
Performance Analysis: Read Atria/Cometly reports for concept-level learnings (angle & archetype).
Collaboration & Comms: Sync with MB & POM on priorities, timelines, issues.
Mindset & ICP Work: Apply Mindset Marketing Playbook to every new brief (relatability, beliefs, objections).
Idóneo Candidate
The creative strategist is both creatively sharp and operationally disciplined.
They have a strong intuition for what makes ads work—grounded in performance data, not personal taste—and can translate insights into clear testing hypotheses, briefs, and scalable frameworks.
Highly organized, comfortable managing multiple workstreams, thrives in fast‐paced environments where speed, clarity, and accountability matter.
Requirements
Have 2–5 years of experience in creative strategy, performance marketing,



or content strategy within an agency or fast-growth marketing environment.
Have worked closely with media buyers, performance teams, or paid social campaigns, and understands how creative impacts CPA, CTR, and scale.
Understand core performance marketing concepts like funnels, angles, hooks, testing frameworks, and creative iteration.
Translate data and insights into clear creative direction, briefs, and test plans for editors and media buyers.
Highly organized and detail‐oriented, with experience managing creative pipelines, asset tracking, documentation.
Comfortable working inside tools like Monday, Google Sheets, Drive.
Use AI tools to accelerate ideation, analysis while maintaining strategic judgment and creative quality.
Compensation and Benefits
Total Potential Earnings: $50,000-$65,000
Bonuses: up to $15,000
****
Full-Time
Remote
$500 quarterly education stipend for courses, workshops, or coaching
100% remote team + async-friendly workflow
Direct impact on growth of eCommerce brands
High ownership, fast growth, team values experimentation and clear communication
Core Values
High Performance & Excellence
: We set a high standard, deliver results, continuously raise the bar.
Integrity & Authenticity: We act with honesty, transparency, consistency.
Ownership & Accountability: We take responsibility for outcomes, ensure follow-through.
Our Mission
Completely disrupt the affiliate industry bringing transparency to affiliates.
Expose every "other network" for putting out unproven offers.
Bridge the gap between brands and media buyers that want growth.
#J-*****-Ljbffr

📌 Arg - Senior Dtc Creative Strategist (Córdoba)
🏢 Tidal
📍 Córdoba