About the client:

Our client is a personal injury and defence law firm that focuses on providing a high-touch, personalized experience. They’re seeking an experienced, proactive technical expert to take complete ownership of the firm’s search engine optimization, website management, and organic online visibility.

About the role:

We are seeking a versatile, results-driven Web & SEO Manager to drive organic growth, optimize digital assets, and establish the firm's authority across modern search channels. This role requires a self-directed marketing professional who does not need day-to-day direction, but rather brings a solid, battle-tested strategy to increase organic traffic, keyword rankings, and high-intent client conversions.

The adecuado candidate will have extensive hands-on experience handling technical SEO, keyword research, localized search (Google Business Profile), and website management/WordPress hosting migrations. Beyond traditional search engines, you will be responsible for optimizing the firm’s footprint for AI-driven discovery engines (such as ChatGPT, Gemini,



and Perplexity) to ensure maximum visibility in modern search environments.

US law firm experience is preferred.

What you’ll be doing:
- Develop, implement, and lead a comprehensive organic search and website optimization strategy designed to increase high-intent inbound leads and conversions.
- Manage and maintain the firm’s website, including WordPress administration, CMS management, hosting migrations, domain handling, and site structure updates.
- Execute technical SEO audits, site speed optimizations, schema markup implementations, and fix crawlability/indexability issues.
- Perform strategic keyword research focusing on high-converting legal keywords, local intent, and search volume to guide content updates.
- Optimize content and website architecture for AI search technologies (LLM discovery engines like ChatGPT, Gemini) alongside traditional search platforms (Google/Bing).
- Manage

📌 Web & SEO Manager - 1513 - Buenos Aires, Argentina (Vicente López)
🏢 Bionic Talent
📍 Vicente López