27 sep
|
GrowthMasters - VC/CXO Content
|
Argentina
27 sep
GrowthMasters - VC/CXO Content
Argentina
Location: Argentina (remote, full US workweek, approximately 8am–5/6pm Central Time)
Engagement: Full-time contract (approximately 40 hours/week)
Compensation: $2,500–$3,000 USD/month
Languages: Fluent English and Spanish
ABOUT THE ROLE
GrowthMasters is a growth agency for elite US companies. You will be the senior paid-media owner on one to two flagship accounts across real estate and service industries.
This is not a campaign-manager seat. You will operate as the account's de facto marketing director: set strategy, build, run, and report across multiple funnels; direct creative; coordinate client approvals and external partners; and own pipeline outcomes.
You will lead a lean pod that includes an account/content lead, an on-site client coordinator, and our AI production pipeline—giving you the leverage of a much larger team while keeping you close to execution.
WHO THIS ROLE IS FOR
We are deliberately hiring senior. Strong candidates typically have:
- 5–10 years in paid media, with most of it hands-on in Meta Ads, Google Ads, and LinkedIn Ads.
- Agency experience—either running your own agency or owning major client accounts as a Director or Head of Paid.
- Experience acquiring customers for brands without established awareness or demand.
- Direct ownership of CPL, CAC, qualified pipeline, and weekly reporting to founders or CMOs.
- Experience managing meaningful budgets of $50K+/month across multiple accounts or funnels.
- Direct client-management experience: presenting to executives, running approval cycles, and coordinating internal teams and outside vendors.
- Deep fluency in Meta, including special ad categories such as housing.
- Deep fluency in Google Ads across Search, Performance Max, and Display.
- Strong working knowledge of LinkedIn Ads, matched audiences, lead-gen forms, and ABM lists.
- An AI-first working style—you use AI to analyze data, generate creative and copy variations, automate workflows, and help a small team out-produce a large one.
Bonus points for experience with Reddit Ads, X Ads, or TikTok; financial-services or real-estate marketing; HubSpot or Salesforce; and automation tools such as n8n, Zapier, or Make.
This role is probably not for you if you have only worked inside one in-house team, prefer to supervise rather than work in-platform, or need a large media-buying bench underneath you to ship.
WHAT YOU WILL OWN
- Full-funnel paid strategy and execution: channel mix, budget allocation, audience architecture, bidding, and creative-testing roadmaps.
- Campaign builds across Meta, Google, and LinkedIn: prospecting, retargeting, lookalikes, customer-list uploads, and ABM audiences.
- Performance creative direction: decide what to test, brief writers and designers, and iterate winners.
- Tracking and attribution integrity: pixels, conversion APIs, UTMs, and dashboard ownership.
- Weekly performance reporting: CPL, CVR, CAC, ROAS,
qualified leads, and pipeline quality by funnel.
- Documented playbooks and evergreen acquisition engines for each funnel.
- Organic-social coordination: sequence company and executive LinkedIn content with paid campaigns and press.
- Launch and campaign timelines across property openings, press distribution, and social amplification.
- Partner and vendor coordination, including account access, lead routing, property data, pricing, incentives, and asset libraries.
- Client stakeholder management: run approvals, present results, and earn the standing to make decisions without waiting for detailed instructions.
HOW WE WORK
- You will operate with a high degree of autonomy. We expect you to bring the plan, not ask for one.
- Different funnels have different buyers. You need the range to adapt strategy and messaging accordingly.
- We move quickly with imperfect information: make the call, measure, and adjust.
- Our core tools include Slack, Asana, HubSpot, Zoom, and AI-enabled production systems.
- Work is a mix of synchronous collaboration and strong asynchronous communication.
HOW TO APPLY
Please include
1. Two campaigns you are proud of, with real numbers: budget, channel, audience, CPL or CAC, and what made each campaign work.
2. One paragraph explaining how you would approach a paid funnel for accredited real-estate investors on Meta—what you would test first and why.
3. Your CV or LinkedIn profile.
Applications without numbers will not be reviewed. Shortlisted candidates complete a paid practical exercise before an offer.
📌 Paid Media Manager / Individual Contributor + AI Agents / Full-Stack Ad Program Management (Argentina)
🏢 GrowthMasters - VC/CXO Content
📍 Argentina