Company Description Bounce Marketing helps 7- to 9-figure brands increase profitability through AI-powered Google Ads management. The company specializes in optimizing paid media performance for growth-focused businesses.

Bounce

Marketing offers data-driven strategies and technology-led solutions to maximize return on ad spend. Team members collaborate with clients through consultative engagements, including tailored Google Ads audits and recommendations.

Role Description This is a part-time remote role for a Sr.

Paid Media

Specialist. The Sr.

Paid Media

Specialist will manage and optimize Google Ads campaigns, including strategy development, keyword and audience research, bid management, and performance analysis. Daily tasks include building and refining media plans, creating and testing ad copy and creatives, monitoring budgets, and adjusting campaigns to improve conversion rates and profitability. The role involves preparing performance reports, communicating insights and recommendations to clients and internal stakeholders, and staying current with Google Ads features, AI tools, and best practices.

The specialist will collaborate with the broader marketing team to align paid media efforts with overall brand and growth objectives.

Qualifications

- Candidates should possess strong Media Planning skills, including channel selection,



budget allocation, and campaign structuring for Google Ads and related platforms.
- Candidates should possess solid Communication skills to explain performance, present recommendations, and collaborate effectively with clients and internal teams.
- Candidates should possess Marketing skills, including understanding funnels, audience segmentation, and performance metrics such as ROAS and CPA.
- Candidates should possess New Media skills, including familiarity with digital advertising ecosystems, AI-based optimization tools, and emerging paid media trends.
- Candidates should possess Research skills to conduct keyword, competitor, and market analysis and to identify testing opportunities.
- Advanced experience managing Google Ads accounts for mid- to large-scale brands; proficiency with Google Ads Editor, Google Analytics, and conversion tracking tools.
- Strong analytical skills, comfort working with data, and ability to translate insights into actionable optimizations.
- Ability to work independently in a remote setting, manage multiple accounts or projects, and prioritize tasks effectively.
- Relevant education or certifications (e.g., Google Ads certifications, marketing or business degree) are beneficial.

📌 Sr. Paid Media Specialist (Argentina)
🏢 Bounce Marketing
📍 Argentina