About us:
About the role:
We are looking for a Head of User Acquisition to take full ownership of execution quality, operational processes, and performance delivery within the User Acquisition Department.

This is a hands-on leadership role, you will manage a team of 3-6 User Acquisition Managers across different seniority levels and will be fully accountable for the team’s KPIs, execution discipline, ROI, and results.

You are expected to build strong operational processes, maintain high execution quality, and actively participate in performance management. This role requires deep hands-on expertise - not theoretical leadership.

This is a high-impact, high-responsibility role. Results, efficiency, and ROI are the primary measures of success.

Key Responsibilities:
- Team Leadership & Development
- Lead, mentor, and develop a team of User Acquisition Managers. Ensure continuous growth in knowledge, execution quality, and performance across the team.
- Hands-On Performance Management
- Stay deeply involved in daily operations.



Be able to step into ad accounts at any moment to diagnose issues, optimize performance, launch campaigns, and demonstrate best practices.
- Budget Ownership at Scale
- Manage and oversee $1M+ monthly advertising budgets across all networks, ensuring disciplined spend allocation, controlled scaling, and performance stability.
- Facebook as a Core Channel
- Be exceptionally strong inFacebook Ads or Google Ads, taking full responsibility for Facebook Ads as the primary acquisition channel.
- Analytics, Insights & Data-Driven Decisions
- Work deeply with performance data and analytics to identify insights, inefficiencies, and growth opportunities. Collaborate closely with the Analytics team to stay continuously informed about funnel performance, attribution, cohort behavior, and overall acquisition efficiency.
- Process & Reporting Setup
- Build, document, and enforce clear UA processes, reporting standards, and performance review cadences. Ensur

📌 Head of User Acquisition (Buenos Aires)
🏢 Ruby Labs
📍 Buenos Aires