07 sep
|
Brainlabs
|
Buenos Aires
07 sep
Brainlabs
Buenos Aires
Brainlabs is the independent, founder-led agency building the future of media. We have over 1000 Brainlabbers based across the general, all united through the 12 principles laid out in our Culture Code. We're full-service, with people and AI agents working side by side, all aligned to one thing: maximizing our clients' revenue through a genuinely scientific approach to media. If you want to help play your part in achieving this for the world's biggest brands in an environment that will support and challenge you in equal measure, this is where you do it.
So you're interested in joining Brainlabs as a Senior Google Analytics Specialist? Let's see what it looks like
What You'll Do:
- Design and maintain Solution Design References (SDRs), data layer recommendations, and technical specification documents that serve as the source of truth for tracking implementations across web and app properties.
- Implement and validate analytics tags and marketing pixels using Google Tag Manager, covering both client-side and server-side setups, with strong QA discipline at every stage.
- Experience configuring and validating cross-domain tracking in GA4, including referral exclusions, linker parameters, and session continuity across multi-domain client environments.
- Build and run analyses in GA4 and BigQuery, going beyond surface-level reporting to surface the behavioral patterns and conversion drivers that matter, including custom explorations, segments, and funnel analysis.
- Manage and mentor a small team of analysts and implementation engineers, reviewing their work, unblocking technical problems, and helping them grow their skills in both implementation and analysis.
- Partner with clients and internal stakeholders to gather analytics requirements, translate them into scoped technical projects, and produce Point of Views (POVs) on measurement trends or platform changes as needed.
- Stay current on privacy-driven shifts in measurement, including consent mode, server-side tagging,
📌 Senior Digital Analytics Specialist (Buenos Aires)
🏢 Brainlabs
📍 Buenos Aires