Argentina-based contractors only. Resumes must be in English. Resumes in any other language WILL BE discarded without review.

About the Role

We’re looking for a hands-on Performance TV / CTV Media Buyer based in Argentina to help plan, launch, manage, and optimize direct-response television campaigns.

This is not a traditional brand-awareness TV buying role. We run performance-driven campaigns where viewers are asked to take an immediate action, often calling a phone number directly from the TV commercial.

The idóneo candidate understands how to use TV and streaming media as a measurable acquisition channel and is comfortable optimizing campaigns based on cost per call, qualified call, lead, sale, or other downstream conversion metrics.

What You’ll Do

- Plan, launch, and manage campaigns across CTV, streaming TV, and/or linear TV
- Buy media through platforms such as Roku, Universal Ads, Vibe, Amazon DSP, The Trade Desk, or similar platforms
- Build targeting strategies using geography, audience data, networks, publishers, programming, and dayparts
- Optimize campaigns toward direct-response performance, not just reach or CPM
- Monitor metrics including:
- Cost per call
- Cost per qualified call
- Call volume
- Conversion rate
- CPM
- Frequency
- Revenue / ROAS
- Identify opportunities to improve performance through changes to publishers, audiences, geographies, dayparts, frequency, bids, and budgets
- Analyze campaign and call-level data to understand which media placements are actually generating customers
- Work closely with the team on testing new creatives, offers, audiences, and media sources
- Help identify and test new CTV and television inventory opportunities




- Provide clear reporting and recommendations based on campaign performance

What We’re Looking For

- Hands-on experience buying CTV, streaming TV, programmatic video, or linear television
- Experience directly operating media-buying platforms rather than only managing agencies or vendors
- Strong understanding of performance marketing and campaign optimization
- Comfortable working with data and making frequent budget and targeting decisions
- Ability to connect media performance to actual customer outcomes
- Strong analytical instincts and willingness to aggressively test and optimize
- Based in Argentina, ideally in CABA or Buenos Aires. Non-negotiable.
- Strong English skills (B2). Non-negotiable. The interview WILL BE conducted in English.

Huge Plus

Experience with direct-response television (DRTV) or campaigns designed to generate inbound phone calls.

Examples could include campaigns in industries such as:

- Insurance
- Home services
- Final expense / Medicare
- Legal
- Financial services
- Travel
- Lead generation
- Other call-driven consumer offers

Experience with call tracking, attribution, or platforms such as Ringba, Invoca, CallRail, or similar tools is also highly valuable.

What Success Looks Like

You can take a campaign from media plan to launch, monitor performance daily, identify what is and isn’t working, and continuously move spend toward the audiences, placements, markets, and inventory producing the strongest business results.

We care much more about profitable customer acquisition than vanity metrics.

Contract & Benefits

- This is a contractor (independent) role
- Compensation is paid in USD: $1000 - $1250
- Includes benefits such as: 10 days of Paid Time Off (PTO) and 5 sick days per year

📌 URGENT: Performance TV / CTV Media Buyer (Argentina)
🏢 Nomadik Group
📍 Argentina