ABOUT THE ROLE

We’re looking for a Marketing Generalist who’s comfortable wearing multiple hats — someone
who can jump between updating a webpage, building out a Salesforce campaign, pulling
analytics, and putting together a polished design asset or presentation, all in the same day. This
is a great fit for someone with 1–3 years of hands-on marketing experience who wants to grow
into a broader strategic role while still being close to the day-to-day execution.

WHAT YOU’LL DO

- Make routine updates and edits to company websites (content, images, basic layout

changes) in WordPress
- Support email marketing and campaign execution using Salesforce Marketing Cloud

Account Engagement (MCAE / Pardot), including building emails, landing pages, forms,
and automation workflows

- Manage and update records, leads, and campaign data within Salesforce CRM
- Design marketing collateral (social graphics, one-pagers, presentations, email templates)

using the Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Build and format PowerPoint presentations for sales, leadership, and internal use
- Monitor and report on website and campaign performance using Google Analytics
- Assist with paid digital campaigns (Google Ads, social ads), including basic setup,

monitoring, and reporting
- Support broader marketing functions: content creation, brand consistency, sales

enablement materials, internal communications, and event coordination
- Collaborate with sales, leadership,



and other departments to align marketing efforts with

business goals
- Social Media Posting and Monitoring

MUST-HAVE QUALIFICATIONS

- 3–5 years of marketing experience (internships count)
- Hands-on experience editing websites in WordPress
- Working knowledge of Salesforce CRM and Salesforce MCAE / Pardot
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Strong PowerPoint skills — building clean, professional, on-brand decks
- Familiarity with Google Analytics and Google Ads
- Understanding of core marketing principles: campaigns, segmentation, content strategy,

basic SEO
- Strong attention to detail and comfort managing multiple projects at once
- Clear written and verbal communication skills

NICE TO HAVE

- Experience in a B2B or manufacturing/industrial marketing environment
- Basic HTML/CSS knowledge for email or web tweaks
- Elementor or page-builder experience within WordPress
- Experience supporting multi-brand or multi-entity marketing efforts

WHAT SUCCESS LOOKS LIKE IN THE FIRST 6 MONTHS
- Comfortably managing WordPress edits and Salesforce/MCAE campaign builds with

minimal oversight
- Producing clean, on-brand design assets and presentations independently
- Delivering basic performance reports (traffic, campaign engagement, ad performance) on

a regular cadence
- Becoming a reliable go-to for quick-turn marketing requests across the KFI team

This is a remote role.

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📌 Marketing Generalist (CRM & Digital) (Argentina)
🏢 KFI Workforce Solutions
📍 Argentina