ROLE PURPOSE

The primary responsibility of the Sr. Associate is to negotiate cost efficient plan recommendations on behalf of the clients. Supported by the Associate media planner/buyer, the Sr. Associate coordinates all aspects of the planning and buying process.

This position is essential in the day-to-day tactical management of the media planning and buying and requires an individual that works well in a team-based, fast paced, detail-oriented environment. The successful Sr. Associate is resourceful and demonstrates the initiative to participate and lead in advanced projects.

This position is for the Offshore Team of Dentsu Argentina, and works for teams located in Dentsu's agencies in other countries. Has a local support team that leads the integration and relationship with the other members of the Offshore Team in Argentina.

TASKS AND RESPONSIBILITIES

Buying and Execution :

Negotiate cost efficient schedules on behalf of the clients
Coordinate all aspects of the planning and buying process

Campaign Maintenance: Create production grids, posting instructions, trafficking, creative and putting together POP decks

Work closely with vendors
Seek creative solutions to enhance buy product
Work within the ECOS tool; enter in ATBs, Contracts and mapping
Proficient understanding of system and tools; ECOS, Telmar, Geopath, OCS, M1
Send out competitive requests
Manage all discrepancy/billing resolution

Keep Managers informed of workload

Client & Internal Relationships :

Manage expectations of clients and their deliverables
Grow business opportunities within current clients




Work with supervisor to develop and oversee junior staff, manage time, assure projects are completed on time and adhere to (within) client budget
Keeps up with the latest trends in media
Informs client/team of new opportunities or issues
Builds positive relationships with internal and external teams and sets good example for assistant level
Attends all status meetings when appropriate
Manage relationships with external client vendors
May be responsible for informing team of new opportunities or issues

Participates and contributes in face-to-face client or vendor meetings

Strategic Thinking & Leadership :

Keeps current with market research (industry periodicals, email newsletters, websites)
Ensure key information is provided to team regarding client/vendor issues, market landscape changes, internal agency issues, changes in account status, etc.
Provide guidance to team members nurture/promote team environment
Be curious on the strategic importance of OOH and how it impacts the wider media mix
Responsible for constructing and delivering accurate, honest and timely post performance management documents

Works with management team (Manager/AMD/Media Director) to develop strategies for media buys

Communications Skills :





Expresses oneself clearly and concisely in oral communications
Writes in a clear, compelling, and concise manner
Organizes ideas and information logically and sequentially
May assist in the development of media presentations and tactical POVs

Develop client reports that are clear, compelling, and persuasive

Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc.
As part of the Offshore Team of Dentsu Argentina, you must actively participate in the weekly virtual networking meetings with other members of the Argentina offshore team.
You must also participate in the Offshore Team's peer-to-peer engagement activities held periodically in our Buenos Aires offices, except for those who are not located in that city.

QUALIFICATIONS

Bachelor's Degree

1. 3 years industry experience, including at least 1 year at the Associate/Assistant level

Strong math and analytical skills
Media vendor negotiation experience
Knowledge of standard OOH concepts and formats
Advanced computer skills (MS Word, Excel, Power Point)

PERSONAL SKILLS

Strong communication skills, both verbal and written.
Ability to build strong relationships with the teams you work with.
Proactivity and collaboration with colleagues.
Attention to detail and precision in your work style.

Integrity, autonomy, and self-motivation.

#LI-CA2
Location: Buenos Aires
Brand: Iprospect
Time Type: Full time

Contract Type: Permanent

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📌 Sr Associate, Planning OOH (Buenos Aires)
🏢 Dentsu
📍 Buenos Aires