Partner/Channel Marketing Manager | [RXD-692]

Partner/Channel Marketing Manager | [RXD-692]

16 sep
|
Microsoft Corporation
|
Buenos Aires

16 sep

Microsoft Corporation

Buenos Aires

Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us to achieve our mission. The Device and Partner Sales (DPS) team plays a critical role in achieving this mission. We build and sell intelligent edge and intelligent cloud devices and solutions with partners, who include OEMs, device distribution channels, original design manufacturers, and Silicon providers.

We work closely with our device ecosystem and internal business groups to enable partners to deliver amazing innovative experiences powered by Windows. Opportunities in DPS are expansive because we span the entire product lifecycle -- from incubation, prototyping, and portfolio planning to the design-in, sell-in, and sell-through motions that help our partners touch consumers, students, and businesses. As a member of our team, you’ll be part of growing a multi-billion-dollar business, charting new areas of innovation, and contributing to our partnership engagements that build and launch devices and solutions worldwide. You will also be part of a people-first culture that supports a growth mindset, equality, and inclusion. If that appeals to you, it’s an exciting time to be here in DPS. In the Device Partner Sales team, we focus on building new devices, solutions and technology with partners and helping our partners bring these solutions to market. This includes thoughtful market assessment, product and solutions planning, portfolio management and partner engagement across consumer, commercial and education segments. By closely mapping Microsoft’s innovation with our partner’s business and technical agenda we can launch amazing new solutions for customers and business results for Microsoft. Responsibilities As a key advocate for the commercial device business in your markets, you’ll help DPS achieve revenue and scorecard goals for Windows Pro in small business and education, Office, Server and related services designed for the small business target audiences of 10 - 499 seat companies. In partnerships with sales, you’ll drive commercial marketing campaign innovation for the distributor and resellers in your local area, working with partners and segment teams to drive growth and helping partners develop new and transformative marketing capabilities . Key Responsibilities: Device Marketing Strategy (20%) - Work with your peer teams in Device Sales and Category to understand and apply their input and strategies to align partners and build effective Device Marketing plans that can be executed efficiently and successfully in the field. - Collaborate with OEM Regional Account Marketing Managers and channel executives in device sales to validate the all-up strategy and get feedback on specific implications for their region and OEM partner. Ensure collaboration on the development of partner execution plans to drive a strong and effective full funnel marketing strategy. - Leverage existing internal as well as third-party survey reports to stay current on market dynamics and gain market insights including market analysis on the device market at a worldwide level combined with data from sales teams and the OEM teams. Utilize the Modern Workplace Commercial Dashboard tools to help monitor performance of our strategic and breadth partners and ensure alignment to our business goals. Effective and Actionable Partner Marketing Account Planning (30%) - Collaborate with key stakeholders (MNA) teams and business groups (BGs) to integrate input and resources from various channels into the plans and ensure that marketing investments across all Microsoft resources are considered to drive the highest efficiency in spend. - Engage frequently with WW Device Marketing, Regional Device Marketing, MNA regional marketing and device sales teams to share information, confirm mutual goals, collaborate on campaigns, identify successes and challenges with execution, and reallocate/adjust budget as needed. - Customize campaigns for partner’s organization based on a deep understanding of the local market and partner business needs for mutual growth. Monitor execution and results to determine effectiveness and adapt execution plans in order to optimize success. - Develop specific digital marketing plans and include digital tools like the Attach Widget for Office and Server, and content syndication through DCCN. - Submit all marketing plans using corporate guidance, tools and processes to ensure compliance and accountability. - Share successes and best practices with counterparts within the Worldwide and regional marketing community - Analyze performance results against execution activities to identify causals, opportunities and action plans. Incorporate key insights from accounts to drive informed marketing action plans. Create a culture of learning, encouraging tests and trials that constantly move our marketing execution forward Partner Relationships (20%) - Provide marketing leadership with partners, providing guidance on Microsoft branding and campaigns. - Be a thought leader on digital to help partners increase digital capability - Be transparent with the partner and provide consistent, predictable and timely information on Microsoft’s marketing strategy and programs - what Microsoft is doing and where we are going to enable the partner to participate in all relevant programs. - Lead all cross-collaborative engagement with key silicon partners on strategic marketing initiatives including device demand generation global campaigns (eg Make the Shift). - Deeply engage with key stakeholders, , Device Sales, Office and Commercial Category etc. to identify opportunities to highlight key partners and hero devices. Marketing Excellence in Execution (30%) - Adapt marketing materials created by WW Device Marketing and Windows Category/Marketing to use with partners to ensure the Windows messaging is emphasized in their campaigns. - Conduct planning reviews on marketing campaigns (Make the Shift), including Key Performance Indicators (KPIs) before the campaign begins as well as throughout and post mortem ensuring alignment on expectations for data sharing and reviewing results for adjustment to plan performance. - Own and drive all readiness motions - Drive education specific readiness and marketing with key partners in focus markets. - Ensure the enforcement of compliance rules for the Device Marketing and our respective peer teams and drive the same through training and in practice including the use of appropriate tools for compliance and through partner communication. - Focus discretionary investments to drive sell-through of devices and ensure that we are maximizing our total spend across all fund types (through partner rewards, incentives, earned and discretionary funding) Qualifications Key Experiences: - Minimum 3 years’ experience in a technology channel marketing capacity, ideally with OEM partners - Strong communication and collaboration skills essential to drive cross-functional success - Understanding of and passion for the channel, to ensure our partners can be successful with our product and solutions - Growth mindset to help drive the cloud transformation of the CDS business - Strategic acumen and business experience to drive connected business planning and holistic go to market approaches with our partner ecosystem Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and , please send a requestvia the Accommodation request form . Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work. Benefits and Perks - Industry leading healthcare - Savings and investments - Giving programs - Educational resources - Maternity and paternity leave - Opportunities to network and connect - Discounts on products and services - Generous time away

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