PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION:
- Lead the implementation of LAM E2E GTM process within the country to support the growth of brand by providing infrastructure, mindset and capabilities ensuring consistent execution, cross-functional alignment, and visibility of results through business metrics and performance indicators. Build market specific processes/templates to allow product, brand, sports marketing, channels and demand planning to focus on their tasks in a consistent and efficient way.

KEY RESPONSIBILITIES:
- Leads the implementation of E2E GTM Process within the country
- Creates Local E2E Calendar and efficient processes, following LAM GTM Calendars
- Ensures awareness and adherence of marketing teams towards milestones, deliverables and handover dates across all LAM & Country Calendars. Guarantee compliance
- Identify risks in advance and propose mitigation plans.
- Supports the Range Planning process, from Country input to hand over to sales, ensuring all efficiency KPI’s and timelines are achieved
- Drives operational alignment of all adidas marketing functions,



ensuring the strategic alignment among both brands
- Supports local meeting preparations, from kick-offs to pre-sales with both internal customers and external vendors
- Leads sample coordination process (prior, during and after sell-in), organizing sample arrival tracking and ensuring efficient inventory tracking
- Drives flawless showroom set up process following LAM guidance
- Analyze performance and generate actionable recommendations.
- Document processes, create playbooks, and drive improvements and automation.
- Prepare presentations and executive reports for Leadership.

KNOWLEDGE SKILLS AND ABILITIES
:
- Analytical thinking.
- Ownership and autonomy.
- Excellent organization.
- Ability to influence without formal authority.
- Executive communication.
- Business acumen.
- Continuous improvement mindset.

TECNICAL SKILLS:
- Project Management
- Go-To-Market Planning
- Mark

📌 Manager Marketing Operations Gtm (San Isidro)
🏢 Adidas
📍 San Isidro