21 ago
|
Wallabaga
|
Argentina
21 ago
Wallabaga
Argentina
PLEASE SUBMIT YOUR RESUME IN ENGLISH!
Senior Growth Marketing Manager
Full Funnel Growth, Performance, and Conversion, DTC E-Commerce
About the Role
We're looking for a performance obsessed, analytically sharp Senior Growth Marketing Manager to join our fast growing team. This is a high impact role for someone who thrives in e-commerce, owns performance reporting, and is relentless in finding and unlocking new growth opportunities through deep analysis and strategic insight. We're a lean, entrepreneurial team powering an 8 figure e-commerce business. That means every team member makes a direct impact, and this role is no exception.
You'll be the engine behind our growth strategy, working across platforms like Meta, Google, Amazon, TikTok, Chewy, and Walmart, while also setting strategy for the levers that convert that traffic into customers, including landing pages, website conversion rate optimization, and cross functional alignment with our influencer, affiliate, and email marketing efforts. You'll lead relationships with our agencies to make sure our ad dollars work smarter, harder, and better.
About Us
We're a multi brand, DTC first pet products company with a large recurring revenue base through subscriptions. Our products are sold online via Shopify, Amazon, Walmart, Chewy, and TikTok Shop. We're scaling fast and obsessed with performance. This role is critical to keeping that momentum going.
What You'll Do
- Own the performance and strategy for all paid acquisition channels, including Google, Meta, TikTok, Amazon Ads, Walmart, Chewy, and more
- Own the strategy and roadmap for landing page testing and website conversion rate optimization, directing an agency or contractor on execution and reviewing results against KPIs
- Manage agency relationships to ensure they are hitting KPIs, asking the right questions, and always pushing for better results
- Report directly to the CEO and serve as the main point person for analyzing and communicating sales and marketing performance
- Track and report daily, weekly, and monthly sales, plus week over week, month over month, and year over year trends
- Monitor and report on ROAS, CAC, LTV, and performance by channel, helping drive real time strategic decisions at the highest level
- Dig into GA4, Triple Whale, and platform dashboards daily to uncover trends, inefficiencies, and opportunities
- Maintain strategic alignment with our influencer and affiliate lead to ensure paid acquisition, organic, and affiliate efforts are coordinated rather than working in silos
- Partner with our future email marketing hire to align lifecycle and retention messaging with paid acquisition timing, offers, and campaign strategy
- Partner closely with our creative, retention, and product teams to align performance strategy with brand and business goals
- Build and iterate on full funnel strategies, from awareness to retention, using a deep understanding of customer behavior
- Drive innovation by applying past learnings, testing new platforms, and experimenting with new formats, offers, and targeting approaches
- Manage and grow our presence on marketplaces including Amazon, Walmart, and Chewy,
etchandling both paid and organic strategies
What We're Looking For
- 4 to 7 years of experience in growth marketing, with direct ownership of paid strategy across multiple DTC and marketplace channels
- Demonstrated experience owning or directing CRO and landing page strategy, even if execution was handled by an agency or contractor
- Deep analytical skills. You live in the numbers, spot inefficiencies quickly, and ask sharp questions that lead to smarter decisions
- Comfortable setting strategy and direction for functions you do not directly execute or manage, including cross functional alignment with affiliate and email marketing peers
- Experience working with tools like GA4, Klaviyo, Triple Whale, Shopify, TikTok Shop, Amazon Ads, and Meta Ads Manager
- Proven experience managing agencies, holding them accountable to KPIs, and pushing them to perform
- Strong marketplace knowledge across Amazon, Walmart, and Chewy, and a solid understanding of how to scale growth in those ecosystems
- Curious, relentless, and highly action oriented. Someone who thrives in fast paced, high growth environments
- Bonus, experience working in subscription based e-commerce models or with pet brands
Work Style
- Reports directly to the CEO and is expected to take full ownership of growth performance reporting and accountability
- Fast paced, highly collaborative, and results driven environment
- We value urgency, clarity, ownership, and people who bring both strategy and hustle to the table
Why Join Us
- Be at the center of growth in a high performing e-commerce company
- Join a passionate, pet loving team building brands people truly love
- Tons of opportunity for ownership, innovation, and career growth
📌 Senior Growth Marketing Manager (Argentina)
🏢 Wallabaga
📍 Argentina