Position Overview

We are looking for a proactive, detail-oriented Web Developer who can own the development, publishing, and

optimization of client websites, primarily on WordPress and Shopify, with exposure to other CMS platforms.

This is a hands-on role that blends front-end development, CMS page building, SEO troubleshooting, and

analytics/tracking setup.

You’ll collaborate closely with content strategists and project managers to turn briefs and Google Docs into

high-performing pages that are technically sound, visually polished, and conversion-focused.
Key Responsibilities

• WordPress Site Management

• Update and maintain WordPress sites and pages (ACF, custom templates, theme modifications,

Elementor Pro, WPBakery, Divi, etc.).

• Implement new sections, templates, and layout variations based on briefs, wireframes, or existing

design systems.

• Shopify Development

• Build and maintain Shopify collections, custom pages, and theme changes using JSON and Liquid.

• Support custom logic for templates, product/collection layouts, and landing pages.





• Content Formatting & Page Building

• Transform Google Docs and content outlines into clean, conversion-optimized web pages.

• Structure content for readability and engagement using headings, spacing, CTAs, visual hierarchy, and

media (images, tables, etc.).

• SEO & Technical Quality

• Apply on-page SEO best practices (meta tags, headings, internal links, schema, Yoast/Rank Math

configuration).

• Use tools such as Google Lighthouse, Screaming Frog, and Ahrefs to identify and help resolve technical

SEO issues.

• Analytics & Tracking

• Assist in configuring tracking setups in Google Analytics and Google Tag Manager.

• Help implement and validate event tracking (form submissions, key button clicks, conversions) as

needed.

• Quality Assurance

• Review published pages for formatting accuracy, responsiveness, and technical performance.

• Test across devices and browsers to ensure a consistent user e

📌 Senior/Semi-Senior WordPress Developer (Argentina)
🏢 Focus Digital
📍 Argentina