17 ago
|
BetWarrior
|
Buenos Aires
17 ago
BetWarrior
Buenos Aires
JOIN OUR TEAM
BetWarrior is a next-generation digital gaming company with a bold mission: to redefine the way people experience sports betting and casino entertainment across Latin America.
With a dynamic and diverse team, deep market insights, and cutting-edge technology, we're creating an experience that is personalized, responsible, and always player-first.
Great people, bold ideas, and a sharp focus on user experience set us apart
Purpose
We are looking for a Senior Paid Media Manager that will work as a management layer between the Head of Performance and the channel leads — translating business objectives into paid media strategy, owning the relationship with internal stakeholders across Argentina, Brazil, and Peru, and ensuring that execution across Meta, Google, TikTok, and programmatic is coherent and aligned with growth targets.
Your mission will be to manage a team of 5 to 8 people and oversee over USD 10M in annual regional investment.You will also be responsible for defining how new channels (TikTok, programmatic)
and new markets fit into the team's operating model as the company scales.
In this role, you’ll
- Act as the single point of contact between the Performance team and marketing stakeholders across Argentina, Brazil, and Peru.
- Translate business objectives from each market into paid media strategy and prioritized action plans for channel leads.
- Report performance to senior leadership and flag issues that require strategic decisions.
- Lead and develop a team of 5 to 8 people across Meta, Google, and operations.
- Review and approve channel strategies, budget allocations, and test plans across all active channels.
- Consolidate cross-market and cross-channel learnings that improve overall performance in each geography.
- Define the roadmap for incorporating TikTok and programmatic into the team's operating model.
- Serve as the strategic escalation point for the external agency on decisions that affect budget or cross-channel direction
📌 Senior Paid Media Manager (Buenos Aires)
🏢 BetWarrior
📍 Buenos Aires