We are hiring an elite, results-obsessed UGC Video Creative Strategist to own the strategy, scripting, and production of high-performing video ads for a fast-scaling DTC skincare and cosmetics brand.
This is not a traditional social media, content, or general creative role. We are looking for someone who understands how to turn consumer psychology, winning angles, compelling hooks, and direct-response copy into UGC videos that stop the scroll, hold attention, and drive purchases.
You should have a proven understanding of what makes UGC ads work at scale — from identifying winning customer avatars and pain points to developing hooks, writing scripts, directing creators, and continuously iterating based on performance data.
You will be responsible for building and improving a high-volume pipeline of UGC concepts and creatives, working closely with editors, creators, and the performance marketing team to turn winning ideas into scalable ads.
If you can look at a DTC ad and immediately identify why it works, and then write a better version, we want to hear from you.




What You'll DoUGC Creative Strategy & Concepting
Own the UGC video creative strategy across the brand's paid social channels, with a primary focus on Meta and other performance-driven platforms.
Research competitors, emerging DTC brands, winning ads, consumer trends, and social media content to identify new creative opportunities.
Identify high-potential customer avatars, pain points, desires, objections, benefits, mechanisms, and purchasing triggers.
Develop fresh creative angles and concepts based on customer psychology, product positioning, market trends, and performance data.
Continuously build a pipeline of new UGC concepts designed for testing and scaling.
UGC Scripting & Direct-Response Copy
Write high-converting UGC video scripts from concept through final execution.
Develop scroll-stopping hooks that capture attention within the first few seconds.
Create strong opening patterns, storylines, transiti

📌 UGC Video Creative Strategist (Argentina)
🏢 Whitecollars
📍 Argentina