Neon Growth is a performance marketing agency helping ecommerce and consumer brands grow through media, creative strategy, design, measurement, and experimentation.Creative is not treated as isolated ad production.
We believe strong advertising should make a brand more recognizable and effective every time someone encounters it.You will work with creative strategists, designers, media buyers, and client teams managing millions of dollars in monthly advertising investment.The RoleWe are looking for a Senior Brand Designer who can build recognizable visual systems for advertising - not simply design individual ads.You will define how client brands appear across paid social, campaign launches, product storytelling, landing pages, creator content, and other digital activations.This includes developing typography systems, layout principles, visual territories, templates, components, and art‐direction guidelines that allow the wider team to produce consistently strong work.The adecuado person combines strong brand‐design craft, systems thinking, advertising judgment, and the ability to improve the work of other designers.What You'll DoTranslate existing brand identities into practical visual systems for advertisingDevelop visual directions for clients whose creative feels inconsistent or insufficiently distinctiveDefine typography, grids, hierarchy, composition, color usage, product treatment, and image directionBuild organized Figma libraries, templates, components, and campaign toolkitsCreate systems that scale across Meta, TikTok, YouTube, Reddit, Snap, landing pages,



and other digital channelsProduce polished reference executions that establish the expected creative standardReview work from other designers and provide clear, constructive art directionPartner with strategists and media buyers to connect brand expression with messaging and performance insightsEvolve creative systems based on what is working without weakening brand consistencyPresent visual directions and design rationale to internal teams and clientsWhat Success Looks LikeEach assigned client has a clear and usable advertising design systemClient ads become recognizable even before the logo is visibleDesigners produce stronger and more consistent work with less subjective feedbackCampaigns feel connected across formats, audiences, and channelsWinning ideas can be expanded without becoming repetitive or visually dilutedThe overall standard of typography, layout, hierarchy, and brand expression improvesWhat Makes You a Fit6+ years of experience in brand design, advertising design, campaign design, or art directionA portfolio showing visual identities, campaign systems, or scalable digital brand ecosystemsStrong examples of extending one visual direction across multiple formatsExceptional typography, layout,



composition, hierarchy, and visual storytelling skillsAdvanced proficiency in Figma and Adobe Creative SuiteExperience building templates, component libraries, brand toolkits, or design systemsAbility to establish a visual direction and guide other designers in applying itExperience with ecommerce, fashion, beauty, footwear, technology, or consumer brandsComfortable balancing brand consistency with rapid advertising experimentationStrong presentation and English communication skillsEspecially ValuableArt‐direction or design‐leadership experienceExperience implementing Design Ops or improving creative workflowsExperience with paid social and digital advertisingMotion, photography, video, UI/UX, or landing‐page experienceExperience creating systems used by multiple designers, teams, or marketsThis Role Is Probably Not a Fit IfYour portfolio mainly consists of isolated social posts or ad variationsYou prefer receiving a fully defined visual direction rather than creating oneMost of your experience is resizing or adapting existing creativeYou do not enjoy building templates, documenting systems, or directing other designersCompetitive compensation benchmarked against senior brand‐design rolesFully remoteHigh autonomy and ownership over client visual directionOpportunity to shape Neon Growth's design standards and creative systemsWork with major consumer brands and substantial advertising budgetsLong‐term path toward Brand Design Lead or Design Director
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📌 Senior Brand Systems Designer - Advertising Creative (Buenos Aires)
🏢 Neon Growth
📍 Buenos Aires