04 ago
|
Tidal
|
Buenos Aires
04 ago
Tidal
Buenos Aires
Job Title: Creative Strategist
Contractor Fee: $3,000 - $3,500/month (USD)
Work Arrangement: Remote
Engagement Type: Independent Contractor
Commitment: Full-time (Approx. 40 hours/week)
Company Overview:
Tidal is a Direct Placement Agency that helps job seekers find job opportunities for real growth. We work with stable, responsible businesses that are experienced in remote hiring and are excited to welcome international team members. Tidal is owned and operated by consumer brand owners and operators. We have experience in offshore team-building and aim to help businesses leverage general talent.
About This Role:
We're hiring a Creative Strategist to support a growing DTC medical apparel brand that sells compression socks and scrubs through Facebook and Instagram. In this role, you'll research customers, identify what motivates them to buy, develop ad concepts and creative angles, write direct-response copy, create creative briefs, and help improve landing pages.
We're looking for someone who understands customer psychology, enjoys testing new ideas, and can turn research and performance insights into winning ads and funnels that drive growth.
Key Responsibilities:
- Own the strategic direction behind assigned funnels from ad concept through landing page experience.
- Conduct deep market research across Reddit, TikTok comments, Amazon reviews, competitor ad libraries, YouTube ads, Meta Ad Library, and other customer conversation channels.
- Develop a deep understanding of assigned customer personas, including emotional drivers, language patterns, objections, and buying triggers.
- Write high-converting direct response copy, including:
- Hooks
- Scripts
- VSL frameworks
- UGC concepts and structures
- Create detailed creati
📌 ARG - Creative Strategist (Buenos Aires)
🏢 Tidal
📍 Buenos Aires