Overview Of Position We are looking for a Marketing Automation & Optimization Specialist to join our Marketing Platforms team.

This role will be responsible for improving the performance, quality, measurement, and effectiveness of enterprise marketing programs by driving reporting, optimization, campaign validation, and process improvement initiatives.

Overview Of Position We are looking for a Marketing Automation & Optimization Specialist to join our Marketing Platforms team.

This role will be responsible for improving the performance, quality, measurement, and effectiveness of enterprise marketing programs by driving reporting, optimization, campaign validation, and process improvement initiatives.

The specialist will work closely with lifecycle marketers, campaign execution teams, analytics partners, and marketing technology stakeholders to ensure customer communications and marketing programs are accurately implemented, effectively measured, and continuously optimized.





This role is idóneo for someone who combines experience in email marketing, marketing automation, performance analysis, reporting, and operational excellence, with a passion for transforming data into actionable business recommendations.

What will be my duties and responsibilities in this job? Support and audit lifecycle marketing programs, email campaigns, and customer engagement initiatives to ensure alignment with business objectives.

Validate campaign implementations, audience selection, personalization logic, dynamic content, tracking parameters, and deployment readiness.

Partner with campaign execution teams to ensure marketing programs follow established standards and best practices.

Establish KPI frameworks, reporting baselines, scorecards, and dashboards that provide visibility into marketing performance.

Analyze campaign and operational performance data, identifying trends, opportunities, and reco

📌 Marketing Automation & Optimization Specialist (Argentina)
🏢 Assurant
📍 Argentina