I’m helping Phocal Productions find a top candidate to join their team full-time for the role of Creative Strategist & Media Buyer .

You will drive DTC growth by bridging performance media buying with creative strategy.

Compensation:

USD 2.8K - 3.5K/month

- Bonuses (up to 35% of base compensation)

Location:

Remote: Argentina

Mission of Phocal Productions:

"To help businesses grow through creative digital marketing strategies and impactful brand experiences."

What makes you a strong candidate:

- You are proficient in User-generated content (UGC), Performance data, Meta Ads, Media buying, Creative strategy.
- English - Fully fluent

Responsibilities and more:

Position Overview

- This is a full-time Creative Strategist & Media Buyer role at Phocal Productions.
- You will own both performance media buying and creative strategy across a portfolio of DTC ecommerce clients.
- You will actively manage Meta Ads accounts, make optimization decisions, identify creative opportunities from performance data, and oversee the creative production process from concept through final delivery.

Collaboration
- You will work directly with the Founder/CEO as their right-hand hire.
- You will collaborate daily with UGC creators, videographers, editors, freelancers, and multiple DTC ecommerce client accounts.
- You will serve as the primary point of communication for creators, editors, and client-facing performance reporting.

Media Buying & Performance Optimization:




- Actively manage and optimize Meta Ads campaigns across 10+ client accounts.
- Make optimization decisions around budgets, bids, audiences, placements, and creative rotation.
- Analyze performance data to determine what should be scaled, cut, or adjusted.
- Build weekly and monthly client performance reports that clearly explain what changed, why it changed, and the impact.
- Proactively identify and improve underperforming campaigns and creative.

Creative Strategy & Briefing:
- Research new creative angles, hooks, and ad concepts using performance data and market research.
- Write detailed creative briefs for UGC creators and videographers.
- Collaborate with the founder to develop and validate creative strategies.
- Ensure every brief aligns with brand voice, positioning, and platform best practices.

Team & Production Management:
- Manage the entire creative production pipeline from brief to final delivery.
- Recruit, vet, and onboard new creators as needed.
- Coordinate creators throughout production and manage timelines.
- Assign projects to editors and communicate priorities and expectations.
- Keep production moving by managing deadlines and deliverables.
- Review all creative for quality, brand alignment, and adherence to the brief before delivery.

Your potential leader(s):

- Jillian Ontiveros - Founder & CEO at Phocal Productions

📌 Creative Strategist & Media Buyer (Argentina)
🏢 Emma of Torre.ai
📍 Argentina