GUT is an award-winning general creative network powered by Globant. We bring together creativity, technology, and AI to shape the future of marketing, partnering with leading global brands to create ideas that move people and drive business growth. With a diverse and passionate team across multiple countries, we’re redefining how creativity and innovation work together to transform the industry, one brave idea at a time.

We seek two Digital Marketing Specialists ( Digital Lifecycle Coordinator & Lifecycle Sports Coordinator ) to join our Content team and integrate into an important project for a leading multinational entertainment company.

In this role, you will support Campaign Managers in planning, coordinating, and tracking Lifecycle Marketing, Customer Engagement, and CRM campaigns. This is a coordination, organization, and cross-functional collaboration role rather than a hands-on technical execution position in marketing automation platforms.

What will help you succeed:

- 2–3 years of experience in Digital Marketing, Customer Engagement, CRM, or similar roles.
- Deep understanding of marketing concepts such as customer journey, marketing funnel, segmentation, and engagement campaigns.
- Ability to support Campaign Managers in planning, coordinating, and tracking Lifecycle Marketing, Retention, and Win-back initiatives across digital channels.
- Strong skills in coordinating cross-functional efforts between Marketing, Product, Analytics, Operations,



and other key teams.
- Excellent organizational skills, proactivity, and attention to detail to track campaign calendars, deliverables, and quality assurance.
- Strong communication and interpersonal skills to collaborate across multidisciplinary teams.
- Ability to assist with campaign performance analysis alongside Analytics teams to identify growth opportunities.
- For one of the positions: Strong knowledge of or experience in the sports industry, including familiarity with sports calendars and major competitions/events.
- Advanced English proficiency (both written and oral) is mandatory.

Nice to Have:

- Experience in FMCG (consumo masivo), entertainment, streaming, e-commerce, or digital products.
- General knowledge of CRM platforms like Braze, Salesforce Marketing Cloud, or Adobe Campaign (hands-on technical experience is not required).
- Experience working alongside Marketing, Product, or Analytics teams.
- Advanced students or graduates in Marketing, Communication, Advertising, or related fields.
- Strong interest in entertainment, digital products, and data-driven marketing.

Location: This job can be filled in Buenos Aires, Argentina *GUT is a business unit within Globant, operating as its creative and marketing division. All services are provided within the framework of Globant’s corporate governance, policies, and legal entities, as applicable in each jurisdiction.

📌 Marketing Specialist (Provincia de Buenos Aires)
🏢 GUT Buenos Aires
📍 Provincia de Buenos Aires