01 ago
|
Ryzlabs
|
Argentina
RYZ Labs is seeking a dynamic Lifecycle Marketing Manager who can help drive growth and maximize revenue by taking full, end-to-end ownership of our email and SMS channels. This role is adecuado for a self-directed professional with a strong background in DTC eCommerce who can combine strategic data analysis, compelling copywriting, and clean design to elevate an already high-performing lifecycle program.
Qualifications
- Own the end-to-end strategy, execution, and optimization of all email and SMS programs, working directly with the founder and collaborating locally with our Buenos Aires-based Creative Director.
- Manage and continuously improve a solid, existing Klaviyo infrastructure (including live welcome series, abandoned cart, post-purchase, and win-back flows) using years of clean historical data.
- Write all email and SMS copy in Noémie’s brand voice (refined, warm, and confident) and build visually compelling, mobile-optimized email templates and layouts.
- Execute advanced list segmentation, personalization strategies, on-site pop-ups,
and rigorous A/B testing to drive first-party data capture and list growth.
- Monitor channel health and deliverability metrics (list hygiene, domain health, inbox placement) while delivering comprehensive weekly and monthly lifecycle performance reports.
- Actively integrate AI tools into daily workflows (for copy drafts, layout ideation, and creative iteration) to accelerate production speed without sacrificing luxury‑brand quality.
- 3+ years of experience running end-to-end email and SMS programs for a DTC eCommerce brand.
- Deep, expert-level proficiency with Klaviyo (flows, advanced segmentation, campaigns, and native analytics).
- Strong copywriting skills with the ability to write highly engaging, on-brand content tailored to an aspirational audience.
- Proficient in digital email design with an eye for clean, modern, and mobile-optimized layouts.
- Fluent English communication skills (written and spoken), as all dire
📌 Lifecycle Marketing Manager (Argentina)
🏢 Ryzlabs
📍 Argentina