Chevron Business Support Center (BASSC) in Buenos Aires (Puerto Madero), Argentina, is accepting online applications to join the Buenos Aires Downstream Service Center Team. BASSC supports downstream services and provides expert IT, HR, finance, procurement, and solutions to Chevron partners worldwide. The Downstream Service Center offers back‑office and customer‑service support to North America (US & Canada) and Latin America Retail, Aviation, Commercial & Industrial, Lubricants, and Chemicals businesses. Chevron is accepting applications for the Consumer Audience Specialist position.
The Consumer Audience Specialist role is a hands‑on key contributor to driving consumer acquisition, retention, and engagement across Chevron’s marketing channels. The adecuado candidate combines strong analytical skills with operational agility to deliver high‑performing campaigns. Responsibilities include data interpretation, stewardship, and continuous improvement to optimize marketing effectiveness. Responsibilities for this position may include but are not limited to:
Responsibilities




- Audience Strategy & Segmentation: Develops audience segments over time using behavioural insights, predictive analytics and/or AI‑driven analysis. Defines audience logic and recommends targeting criteria for personalised marketing journeys.
- Data Stewardship & Enablement: Verifies and validates data availability for Journey Delivery and campaign execution; provides audience data to campaign specialists across B2C and B2B channels; maintains and evolves RFM (Recency, Frequency, Monetary) modelling frameworks; acts as a data steward and end‑user advocate for data quality and usability.
- Cross-Functional Collaboration: Liaises with internal teams to ensure seamless campaign execution (e.g., Marketing Technology, Data Science, Programs) and maintains a strong partnership with the Customer Experience Data Analyst.
- Performance & Optimization: Monitors audience performance metrics and campaign effective

📌 Consumer Audience Specialist (Buenos Aires)
🏢 Chevron
📍 Buenos Aires