Descripción de la vacante Salario: $ 3.600.000 – $ 6.000.000 Anker Innovations is a general leader in consumer electronics and smart devices, with a portfolio of beloved brands including Anker (charging), Soundcore (audio), eufy (smart home), and Nebula (projection). With products sold in 100+ countries and annual revenue exceeding $2.5 billion USD, we are the #1 selling charging brand on Amazon globally and a top player in smart home and audio categories worldwide.

We are building our retail presence from the ground up in Argentina and seeking a hands‑on Retail Manager to lead our brick‑and‑mortar expansion — from store openings and channel partnerships to in‑store brand experience and retail operations.

Role Overview

As the Retail Manager, Argentina, you will be responsible for building Anker's offline retail footprint in the Argentine market. This is a 0-to‑1 role: you will lead store openings, negotiate entry into major retail chains, set operational standards for branded spaces and shop‑in‑shops, and manage a growing team of in‑store brand ambassadors (BAs).

You will work closely with the Country Sales Manager and the LATAM marketing team to bring the Anker brand to life in Argentine retail — delivering a premium consumer experience that stands out in a market dominated by Samsung, JBL, and Xiaomi.

Key Responsibilities

Retail Expansion & Store Openings

- Lead end-to‑end new store openings in Argentina: site selection, lease negotiation, store design & fit‑out coordination, staffing, and grand opening execution
- Evaluate and prioritize high‑potential retail locations (shopping malls, high‑street, electronics retail clusters) across Buenos Aires and key secondary cities (Córdoba, Rosario, Mendoza)
- Build business cases for each location — footfall analysis, rent‑to‑revenue modeling, competitor proximity mapping, and payback period estimation
- Manage relationships with commercial real estate agents, mall operators, and landlords
- Coordinate with China HQ on retail‑related requirements such as store openings.

Channel Partner Retail Operations

- Develop and enforce visual merchandising (VM) standards — planograms, POS materials, product demo units — ensuring consistent brand execution across all retail touchpoints
- Manage the operational relationship with key retail partners: quarterly business reviews, assortment planning, promotional calendars, and sell‑out data sharing





In‑Store Brand Experience

- Design and implement the Argentine retail experience playbook — from store layout and product demonstration to customer journey and after‑sales service
- Train and certify in‑store Brand Ambassadors (BAs) on product knowledge, brand storytelling, and sales techniques
- Drive Net Promoter Score (NPS) improvement through mystery shopper programs, customer feedback loops, and continuous operational refinement
- Plan and execute in‑store activation events — product launches, demo days, seasonal promotions

Retail Operations & Performance Management

- Set and manage KPIs per store and per channel partner: revenue per sqm, conversion rate, average transaction value (ATV), BA productivity, and inventory turn
- Build a systematic retail reporting cadence — daily sales flash, weekly sell‑out analysis, monthly business reviews
- Manage the retail P&L;: store operating costs, BA compensation, VM and POS material budgets
- Partner with supply chain and distributor teams to ensure optimal in‑stock levels at retail points of sale
- Recruit, onboard, and manage a team of Brand Ambassadors (BAs) and retail supervisors as the footprint scales
- Foster a high‑performance, customer‑obsessed retail culture
- Conduct regular store visits and field coaching sessions

Qualifications & Requirements

Must‑Have

- 3+ years of retail management experience with proven store opening track record in Argentina — you have personally led at least 2 new store openings from site selection to first month of operations
- Deep knowledge of Argentine retail real estate — you know the key malls (Alto Palermo, Unicenter, DOT Baires, Abasto), high‑street corridors, and electronics retail clusters; you have existing relationships with landlords, brokers, or mall operators
- Fluent English (written and spoken) — you will communicate daily with LATAM regional leadership and Shenzhen HQ in English
- Native Spanish — for on‑the‑ground execution with local partners, contractors, and BAs




- Visual merchandising and in‑store execution experience — you have built planograms, designed store layouts, or managed shop‑in‑shop fit‑outs
- Willingness to travel domestically up to 30‑40% for store visits and new location scouting

Nice‑to‑Have

- Experience with a global consumer brand (consumer electronics, mobile accessories, lifestyle, or premium retail) launching or scaling in Argentina
- Multi‑brand or multi‑category retail experience — managing distinct brand identities within a shared retail space
- Experience implementing retail POS / inventory management systems and using sell‑out data for decision‑making
- Familiarity with Argentine labor regulations for retail staff and experience managing shift‑based workforces
- Experience running in‑store financing/promotional programs in partnership with Argentine consumer credit providers (e.g., Ahora 12, Ahora 18)

Who You Are

- Builder, not maintainer — you thrive in the ambiguity of a 0‑to‑1 buildout and get energy from turning an empty space into a functioning store
- On‑the‑ground operator — you spend more time in stores than at a desk; you believe retail problems are solved on the floor, not in spreadsheets
- Brand‑obsessed — you notice when a price tag is crooked, a demo unit is not working, or a BA is not telling the brand story correctly
- Commercially sharp — you understand that great retail experience and strong commercial performance are two sides of the same coin
- Cross‑cultural communicator — you can negotiate a lease in Spanish in morning and present a business review in English in afternoon

What We Offer

- Competitive compensation — base salary (12 months) + performance‑based annual bonus, aligned with Anker's global banding structure
- 0‑to‑1 build opportunity — rare chance to build a retail network from scratch for a global brand in Argentina
- Global brand platform — represent a portfolio of #1‑selling brands (Anker, Soundcore, eufy, Nebula) with real consumer recognition
- Career growth — Anker is scaling aggressively in Latin America; as the retail footprint grows, so will your scope and leadership responsibility
- Autonomy — you will define the retail playbook for Argentina, not execute someone else’s
- Comprehensive benefits — in line with Argentine labor law (Ley 20.744) and market practice

📌 Retail Manager (Buenos Aires)
🏢 Anker Innovations
📍 Buenos Aires