Champions the execution of Globally approved marketing cycle plans that support and drive commercial objectives for the assigned categories and brands. Results oriented to achieve local commercially agreed to goals which deliver on Net Sales, Gross Margin and Share. Plans, leads and coordinates with internal and external partners the implementation of the in-store activities such as promos, visibility and communication.

- Supports the Sr. Manager with the planning & development of the annual marketing cycle plan and manages associated budgets.
- Responsible for analyzing and proposing tactical changes to the product range, pricing and packaging based on their in-market acquired knowledge
- Coordinates the execution of central & locally created promotions, while also recommending local activity based on local market insights to increase consumer engagement.
- Monitoring and periodically reporting on critical elements of competitive actions related to product, price, distribution, visibility and promotions.
- Participates in Customer presentations where needed to be informed on Customer development and requirements.



Joins Key Customer negotiations when Sr. Manager is not available.
- Establish portfolio ranging needs by market by channel and coordinates Trade Programs within a marketing cycle plan as needed.
- Analyzes Nielsen data such as volume and value share, AUPs, source of volume etc. plus, formulates insights that will allow us to better compete.

- English Upper Intermediate or above
- Minimum 3-4 years business experience
- Solid evidence of working in consumer goods marketing and sales; experience in any of the categories we manage.
- Degree or above in Business, Marketing or similar discipline
- Exposure to working directly with customers and sales teams.
- Experience of analyzing and utilizing trade audit data.
- Demonstrated competencies in critical thinking, collaboration, influence, team leadership, customer focus, and achieving results in alignment with business goals.
- Ideally previous experience in brand activation/execution
- Must collaborate well and work well cross functionally.

📌 Senior Marketing Analyst – Brand Management (Martínez)
🏢 Energizer Holdings
📍 Martínez