Postúlate en Kit Empleo: kitempleo.com.ar/empleo/q2056

Meta Media Buyer – Oral Care / CPG

Location: Remote (must be available 09:00–18:00 PST)
Type: Full-Time, Independent Contractor

About the Role

We’re seeking a highly skilled Meta Media Buyer with deep expertise in the Oral Care category to help scale a fast-growing CPG brand . This role is ideal for someone who thrives on data, understands personal care consumer behavior, and has a proven track record managing high-budget Meta campaigns ($20K+ daily). Familiarity with Attentive for SMS marketing and seamless cross-channel integration is essential.

Key Responsibilities

- Plan, launch, and optimize paid media campaigns on Meta platforms (Facebook & Instagram) for Oral Care products
- Manage full-funnel strategies —prospecting, retargeting, and retention—with a focus on key performance metrics (ROAS, CAC, LTV)
- Integrate and execute SMS retargeting campaigns via Attentive , including segmentation and performance alignment with paid social
- Conduct ongoing creative testing to optimize offers, messaging, and audience targeting specific to Oral Care consumers
- Collaborate closely with creative and brand teams to align ad content with category trends and performance insights




- Analyze campaign data and deliver actionable insights and performance reports for continuous optimization
- Stay ahead of trends in Oral Care, CPG marketing, and performance advertising

Requirements

Qualifications & Experience

- ✅ Proven experience running Meta campaigns for an Oral Care brand (Required)
- 3–5+ years of hands-on experience buying Meta ads in CPG or personal care categories
- Experience managing $20K+ daily ad budgets , while consistently optimizing for ROAS
- Proficiency in Attentive for SMS strategy, segmentation, and execution
- Strong analytical skills; proficient in Meta Ads Manager, GA4, Looker Studio , and Excel/Google Sheets
- Deep understanding of consumer journey, subscription models, and retail tie-ins in the Oral Care space
- Excellent communication and collaboration skills across marketing, creative, and analytics teams
- A balance of data-driven mindset with creative intuition

Benefits

What We Offer

- Opportunity to scale a high-growth Oral Care brand with a seasoned, high-performing marketing team
- Remote-first environment with adaptable collaboration (must be available 09:00–18:00 PST)
- Competitive compensation based on experience
- Growth-focused environment with ownership, autonomy, and impact

Postúlate en Kit Empleo: kitempleo.com.ar/empleo/q2056

📌 44866475131- Meta Media Buyer (Argentina)
🏢 Activate Talent
📍 Argentina