Postúlate en Kit Empleo: kitempleo.com.ar/empleo/q1a02

Overview
Role: PPC Specialist (Google Ads)
Hours: Monday - Friday.
9AM - 5PM CT
Remote: LATAM
Hourly Wage: $1,800 - $3,200
We are seeking a hands-on PPC Specialist to support campaign execution and optimization across Google Ads accounts.
This role is focused on building campaigns, managing search terms, implementing negatives, and supporting ongoing performance improvements.
The ideal candidate is detail-oriented, execution-focused, and comfortable working inside Google Ads daily to support growth initiatives.
Strong analytical thinking, attention to detail, and speed of execution are critical for success in this role.
Responsibilities
Campaign Build & Setup
Build and launch search, display, and performance campaigns
Structure campaigns based on strategy and account needs
Implement keyword targeting and match types
Upload and manage ad creatives and extensions
Optimization & Performance Management
Conduct ongoing campaign optimizations
Adjust bids, budgets, and targeting based on performance
Identify opportunities to improve CTR, CPC, and conversions
Monitor pacing and performance trends
Search Term & Negative Management
Perform regular search term analysis
Identify irrelevant traffic and add negative keywords
Refine keyword targeting to improve efficiency
Maintain clean and scalable keyword structures
Reporting & Insights Support
Support performance reporting and analysis
Flag performance changes and anomalies
Collaborate with senior team members on insights
Ensure data accuracy across platforms
Must-Haves (Non-Negotiable)




3–5 years of hands-on Google Ads experience
Strong understanding of campaign structure and optimization
Experience with search term analysis and negative keyword strategy
Ability to manage multiple campaigns simultaneously
Strong analytical and problem-solving skills
Strong English communication skills (written and verbal)
Ability to work independently with minimal supervision
Nice-to-Haves
Experience with Performance Max and YouTube campaigns
Familiarity with GA4 and conversion tracking
Experience with call tracking platforms
Exposure to other paid channels (Meta, LinkedIn, etc.)
Experience working with US-based clients
Familiarity with reporting tools or dashboards
Ideal Candidate Profile
Highly detail-oriented and data-driven
Execution-focused with strong platform expertise
Comfortable working inside Google Ads daily
Proactive in identifying optimization opportunities
Organized and process-driven
Thrives in a fast-paced performance environment
Benefits & Culture Notes
Remote work: Work from anywhere—our team is general, and we value work-life balance.
Growth opportunities: As a key player you'll have the chance to shape your role and grow with us.
Innovative culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.
As part of our recruitment process, all candidates will be kindly asked to agree to Lago's Confidentiality and Non-Circumvention Agreement.
This ensures a respectful and professional experience for everyone involved.
#J-*****-Ljbffr

Postúlate en Kit Empleo: kitempleo.com.ar/empleo/q1a02

📌 Ppc Specialist (Google Ads) (Buenos Aires)
🏢 Lago
📍 Buenos Aires