Postúlate en Kit Empleo: kitempleo.com.ar/empleo/pzsq7

About The Opportunity We are looking for a senior Salesforce Marketing Cloud functional analyst to join our team. In this role, you will act as a strategic and functional reference, bridging the gap between complex business needs and powerful marketing automation solutions.

If you are passionate about customer journeys, data-driven strategies, and thrive in a dynamic, collaborative environment, this is the perfect place to scale your impact and help enterprise clients unlock the full potential of the Salesforce ecosystem.

Responsibilities

- Act as the ultimate functional reference for Salesforce Marketing Cloud projects, guiding both internal teams and clients.
- Lead discovery sessions, gather business requirements, and translate complex business needs into functional solutions, user stories, and technical alignment.
- Create high-quality functional documentation, process workflows, business rules, and mapping specifications.
- Support the design and definition of sophisticated customer journeys, advanced segmentations, automation flows, and communication strategies.
- Partner closely with technical teams (developers and architects) to ensure flawless implementation alignment.
- Actively participate in sprint refinements, prioritization sessions, and delivery tracking.
- Validate delivered solutions, supporting functional testing and User Acceptance Testing (UAT).
- Proactively identify risks, process gaps, and opportunities for optimization within the platform.
- Conduct alignment meetings,



workshops, and presentations for clients and key business stakeholders.
- Support governance strategies and advocate for platform best practices across teams.

Required Qualifications

- Proven track record working extensively with Salesforce Marketing Cloud.
- Strong experience as a Functional Analyst, Business Analyst, Functional Consultant, or in a similar advisory role.
- Deep functional knowledge of Marketing Cloud studios and builders (Journey Builder, Automation Studio, Content Builder, Contact Counts, etc.).
- Ability to act as a trusted advisor to the client, challenging assumptions and proposing best-fit solutions.
- Solid experience working within Agile frameworks (Scrum/Kanban).
- Exceptional verbal and written communication skills, an analytical mindset, and a highly organized approach to work.
- Proven ability to manage multiple demands and stakeholders simultaneously in a fast-paced environment.
- Advanced or fluent English proficiency

Nice To Have Skills

- Experience or familiarity with Salesforce Data Cloud (formerly CDP).
- Experience with CRM, customer lifecycle, relationship marketing strategies, and core Salesforce ecosystem integrations.
- Background working in consulting firms or large-scale enterprise projects.
- Knowledge of data modeling, SQL queries for audience segmentation, or AMPScript.
- Salesforce Marketing Cloud Administrator, Consultant, or Email Specialist certifications.

Postúlate en Kit Empleo: kitempleo.com.ar/empleo/pzsq7

📌 Senior Salesforce Marketing Cloud Functional Analyst (Argentina)
🏢 Avenue Code
📍 Argentina