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About Trafilea

Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands. With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands. We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.

Why Trafilea

- We build and scale our own brands.
- We invest in AI and automation like few others in eCom.
- We test fast, grow fast, and help you do the same.
- Be part of a dynamic, diverse, and talented integral team.
- 100% Remote, USD competitive salary, paid time off, and more.

Job Responsibilities

At Trafilea, you won’t just make ads — you’ll shape how millions of customers around the world discover, engage, and buy through performance-driven storytelling. You’ll own the strategy, testing,



and iteration of high-volume direct-response ads that move the needle across Meta, TikTok, YouTube, and Google. You’ll lead the creative engine behind campaigns that fuel $500K+ in daily spend, diagnose creative performance through AdBattery and data-driven insights, and build scalable testing frameworks that consistently deliver winning hooks, angles, and storytelling formats.

Responsibilities

- Lead creative strategy for assigned product funnels, ensuring every asset is optimized for direct-response performance.
- Define angles, hooks, and ad structures, blending emotional storytelling with persuasive copy and visual psychology.
- Continuously analyze creative KPIs (ROAS, CTR, Hook Rate, Thumbstop, View Rate) to identify winners and iterate with speed.
- Conduct weekly AdBattery diagnostics to manage variety, freshness, a

Postúlate en Kit Empleo: kitempleo.com.ar/empleo/py79y

📌 Creative Strategist - Acquisition (Argentina)
🏢 Trafilea
📍 Argentina