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Marketing Specialist, LATAM
Date: Apr 14, ****
Location: CO, Colombia, Virtual, Colombia, LATAM
Company: BCD
We are looking to fill this position only in the following countries: Brazil, Argentina, Colombia, and Mexico
At BCD Meetings & Events (BCD M&E;), we provide more than meeting and event planning services: we create connections that inspire, motivate and change behavior for our customers.
As the world's most trusted and innovative meetings and events agency, BCD M&E; cultivates a culture of people, passion and purpose to drive business forward.
We're looking for a dynamic and results-driven Marketing Specialist for Latin America to join our global marketing team.
This role reports directly to the Director, Global Brand Marketing and will play a crucial part in developing and executing marketing strategies that drive brand awareness and business growth across LATAM.
Responsibilities
Collaborate with the Global Marketing team and LATAM leadership to lead the execution of regional marketing strategies aligned with business objectives.
Execute and optimize regional marketing efforts across digital, social media, PR, content marketing, and communications to drive engagement and lead generation.
Develop compelling and relevant marketing content tailored to the varied audiences within LATAM, including blog posts, social media content, email newsletters, and more.
Monitor and report on key performance indicators (KPIs) for marketing tactics and initiatives.
Work closely with other members of the global marketing team, sales, leadership, and external partners to ensure alignment and successful execution of marketing programs.
Turn business concepts into creative, engaging campaigns.




Conceptualize and develop communications and skill at storytelling to support marketing and business objectives.
Build and foster stakeholder relationships as the internal brand ambassador and empower other internal brand champions.
Work well under deadline and efficiently manage competing priorities.
Adapt to change and direction as global business strategy adjusts to market and customer demands.
Communicate with and guide executive leaders to ensure messaging alignment.
Work in a fast-paced, deadline-driven, and highly collaborative environment.
Qualifications
Bachelor's degree in Marketing, Communications, PR, or a related field.
3–5 years of experience in marketing or related field.
Proven track record of developing and executing successful marketing campaigns.
Strong understanding of digital marketing channels, tools, and best practices.
Excellent communication and interpersonal skills.
Ability to work independently and collaboratively in a fast-paced, general environment.
Strong analytical skills with the ability to interpret data and generate actionable insights.
Proficiency in marketing automation platforms and CRM systems.
Willingness to travel as required.
Proficient in speaking Spanish, English, and Portuguese.
Benefits
A culture of purpose where we are invested in your happiness and career growth.
Autonomy to drive strategy and build a portfolio of work.
A global marketing team that works in an agile environment where all ideas are welcomed, supported, and true drivers of our business growth.
The no-days-are-the-same excitement of a global brand.
Competitive salary and benefits package.
#J-*****-Ljbffr

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