Web Designer (Marketing-Focused) (Pilar)

Web Designer (Marketing-Focused) (Pilar)

About Us
Outliant is a fully-remote, US-based digital product development and startup consulting company.
With a culturally diverse team of creators, we craft seamless digital products and foster an environment that encourages creativity, autonomy, and continuous growth.
Our core values focus on excellence, startup mentality, and world-class remote collaboration.
About the Role
We are seeking a full-time Web Designer (Marketing-Focused) to join our team.
The role involves designing responsive visual experiences from concept to completion, ensuring exceptional user experiences across marketing landing pages, advertisements, and brand initiatives.
Responsibilities
Visual Design: Creating visual content such as landing pages,



social media graphics, email templates, and advertisements that align with the brand and marketing goals.
Brand Consistency: Maintaining all designs in adherence to the brand guidelines across platforms and channels.
Campaign Design: Developing visuals for marketing campaigns, including banners and promotional materials to support marketing strategies.
Market Research and Analysis: Conducting user research, analyzing industry trends, and studying competitor designs to inform innovative marketing materials.
Information Architecture: Designing user flows and structuring content for intuitive, engaging user experiences.
Usability Testing: Planning and running usability testing sessions, gathering feedback, and iterating designs based on results.
Accessibility and Inclusivity: Ensuring designs are accessible to diverse users, staying updated on accessibility standards, and integrating them into the design process.
User Interface Design: Creating visually appealing, user-friendly interfaces that align with brand guidelines,



producing low- and high-fidelity wireframes, and building interactive prototypes.
Organization & Documentation: Producing detailed visual and interaction assets to aid the development team's implementation.
Handoff Delivery: Providing comprehensive design handoffs, including specifications and design systems, to engineering teams.
Industry Awareness: Keeping up with industry design trends and technologies to produce innovative products.
Collaboration: Working closely with developers, product managers, and stakeholders to elevate design quality.
Feedback Integration: Incorporating stakeholder feedback and refining designs accordingly.
Ownership: Managing multiple design projects simultaneously, meeting deadlines, and delivering high-quality work.
Strategic Thinking: Aligning design efforts with overall business goals.
Decision-Making:



Resolving design conflicts and making informed choices.
Requirements
Minimum of 5 years of professional design experience, preferably in a B2B environment (agency, tech, or freelance).
Graphic Design Skills: Proficiency in creating compelling visual content with strong design principles, typography, and color theory.
UI Skills: Expertise in scalable UI design for desktop and mobile using Figma and Adobe Suite.
Web Mastery: Advanced proficiency in web design, deep understanding of UI/UX principles, and creating visually compelling, user-friendly websites.
Systemic Design: Knowledge of component libraries, typography, colors, grids, and margins for team-wide use.
Ownership and Accountability: Ability to solve problems independently and commit to project success.
Communication: Strong presentation and communication skills,



effective teamwork, and client interaction.
Portfolio: Demonstrated range of print and digital work.
Experience with Figma, Adobe Illustrator, Photoshop is a plus.
Excellent communication and self-starter attitude, with strong sense of ownership and autonomy.
Benefits
Unlimited PTO and non-working holidays per country of residence.
Pro-rated 13th-month bonus in select regions.
Salary increases and performance-based bonuses.
Referral bonuses.
Monthly internet stipend.
Fun and casual work environment.
Employee engagement activities and virtual gatherings.
Diverse, general team.
We are an equal opportunities employer and welcome applications from all qualified candidates.
Important Notice: To ensure the legitimacy of job opportunities,



we strongly recommend that you solely rely on positions posted on our official website: outliant.com/careers.
All current job openings require video interviews conducted via Google Meet or Willo.
For any inquiries or concerns, please contact us at .
We are fully committed to maintaining integrity in our hiring process.
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📌 Web Designer (Marketing-Focused) (Pilar)
🏢 Outliant
📍 Pilar